- Nielsen Expands Social Media TV Ratings To Facebook
MediaDailyNews, Wayne Friedman - Wednesday, January 20, 2016
Nielsen is enlarging its social media TV-centric data beyond Twitter to inclu ...
- Millennials Continue To Challenge Marketers
Marketing Daily, Tanya Gazdik - Thursday, January 7, 2016
As shoppers, Millennials are different from older generations. While they prioritize val ...
- Nielsen's Periodic Apples To Apples Report
VidBlog, P.J. Bednarski - Wednesday, January 6, 2016
This new data has nothing much to do with page views ...
- Nielsen Taps Attwood As Chair, Succeeds Calhoun
MediaDailyNews, Joe Mandese - Monday, January 4, 2016
Nielsen this morning announced that James Attwood Jr. has been named non-executi ...