Tag results for "omma" for April 2011
  • Ed:Blog
    OMMA Magazine, Joe Mandese - Monday, April 4, 2011
    Joe Mandese, editor-in-chief of MediaPost here, writing my first-ever one of the ...
  • Search: Calculating Clicks
    OMMA Magazine, Laurie Sullivan - Monday, April 4, 2011
    Advertisers need to take the small mobile screen into consideration when planni ...
  • Filthy Rich
    OMMA Magazine, Joe Mandese - Monday, April 4, 2011
    It's been 17 years since DoubleClick served the first ad online ...
  • Beyond the Browser
    OMMA Magazine, Jonathan Blum - Monday, April 4, 2011
    In the 20 years since British computer scientist Tim Berners-Lee introduced t ...
  • Cross-Media Case Study: Kia Optimizes First Impressions
    OMMA Magazine, Christine Champagne - Monday, April 4, 2011
    Popular Mechanics calls it "stylish." Autoblog describes it as "seriously attractive," a ...
  • Industry Watch: Airlines: Mobilize and Socialize
    OMMA Magazine, Joan Voight - Monday, April 4, 2011
    Airlines, with their on-the-move customers and dependence on fluctuating conditions - li ...
  • Game Mechanics: The Gaming Frontier
    OMMA Magazine, Josh Chambers - Monday, April 4, 2011
    Gamification is happening and for the record ... I love it. ...
  • WebU: Your Ads, Your Buys
    OMMA Magazine, Andrew Ettinger - Monday, April 4, 2011
    Stewardship is the only way to make a good media buy grea ...
  • Social: Anything But Stable
    OMMA Magazine, Erik Sass - Monday, April 4, 2011
    Anything new and intellectually engaging, which also carries potential for great profi ...
  • Behind the Numbers: Pensive Purchasing
    OMMA Magazine, kyle , Daisy Whitney - Monday, April 4, 2011
    Picture this: You're in the grocery store deciding which brand of cere ...
  • Alive in Interesting Times
    OMMA Magazine, Erik Sass - Monday, April 4, 2011
    "May you live in interesting times," the ironic old Chinese curse goe ...
  • Creative Roundtable: Silencing Times Square
    OMMA Magazine, Christine Champagne - Monday, April 4, 2011
    an you imagine Times Square stripped clean of advertising? Actually, you don ...
  • 5 Questions for Mike Sepso
    OMMA Magazine, Gavin O'Malley - Monday, April 4, 2011
    Once 16 himself, Mike Sepso knows something about reaching young male consumer ...
  • New Show Kills
    OMMA Magazine, Christine Champagne - Monday, April 4, 2011
    Even though Rosie Larsen has been murdered, fans of AMC's new origin ...
  • Clawing the Way to Social Media Success
    OMMA Magazine, Christine Champagne - Monday, April 4, 2011
    Traditionally, Cravendale, a brand of milk sold in the UK by Ar ...
  • Web Site in the Window
    OMMA Magazine, Christine Champagne - Monday, April 4, 2011
    Barneys New York is undergoing a physical and a virtual makeover und ...
  • Leaving A Mark
    OMMA Magazine, Erin DeJesus - Monday, April 4, 2011
    Your newest-generation smartphone isn't the only technology that constantly verges on obsolescenc ...
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