- Woe The Digital Sale: To Trash-Talk Or Not?
Publishing Insider, Amy Auerbach, Jason Krebs - Thursday, March 1, 2012
Question from a seller: I've been told that my competitors spend ...
- Woe The Digital Sale: Translating From The Digital-ease
Publishing Insider, Amy Auerbach, Jason Krebs - Thursday, March 29, 2012
Question from a buyer: I work on digital advertising and have nev ...
- Solving Our Identity Crisis
Publishing Insider, Ari Rosenberg - Thursday, March 22, 2012
In a recent post, Dave Morgan spun what many may be feelin ...
- ABC Expands Digital Magazine Circ Reporting
MediaDailyNews, Erik Sass - Tuesday, March 20, 2012
The Audit Board of Circulations is introducing a new report format th ...
- Publishers Cite Tablets As Top Tech Priority
Online Media Daily, Mark Walsh - Tuesday, March 20, 2012
Publishers are making tablets a critical priority when it comes to technolo ...
- Another Look At Ad Exchanges
Publishing Insider, Anonymous - Friday, March 16, 2012
In a recent article, Ari Rosenberg outlined some reasons why an ...
- New IAB Units: The Publisher's Opportunity
Publishing Insider, Eric Franchi - Thursday, March 15, 2012
At its recent annual leadership meeting, the Interactive Advertising Bureau introduced i ...
- Moonves Dished On Doomed Apple TV Deal
Around the Net In Online Marketing, Gavin O'Malley - Monday, March 12, 2012
About a year ago, CBS CEO Leslie Moonves says he was approach ...
- CNN Buying Mashable?
Around the Net In Online Marketing, Gavin O'Malley - Monday, March 12, 2012
Showing mainstream media’s growing interest in digital dealings, CNN is reportedly ...
- Stephens Media Could Face Legal Bill For Unleashing Righthaven
PolicyBlog, Wendy Davis - Monday, March 12, 2012
Two years ago, Stephens Media, parent company of the Las Vegas Review-Journa ...
- A New Behavior: News Readers Willing To Pay?
Data and Targeting Insider, Steve Smith - Friday, March 9, 2012
The paid content platform Press+ defends the potential for subscription revenue again ...
- Pubmatic Acquires MobiPrimo, Integrates Mobile Into Ad Platform
Online Media Daily, Gavin O'Malley - Thursday, March 8, 2012
As hot for mobile as its publisher clients, PubMatic just announced t ...
- Apple, Publishers Facing Antitrust Suit
Around the Net In Online Marketing, Gavin O'Malley - Thursday, March 8, 2012
The Justice Department reportedly plans to sue Apple and five top bo ...
- Selling Competitively: Trash-Talk Is Trash
Publishing Insider, Daniel Ambrose - Thursday, March 8, 2012
Last week's column by Amy Auerbach and Jason Krebs addressed a comm ...
- TRUSTe Launches Service That Scans Publishers' Sites For Trackers
Online Media Daily, Wendy Davis - Wednesday, March 7, 2012
Privacy company TRUSTe is launching a product today that tells publishers t ...