- Fast-Food Fans Are Online Night Owls
Marketing Daily, Karlene Lukovitz - Thursday, August 28, 2014
Fast food consumers' highest volume of impressions come in the evening, wh ...
- Facebook Moves To Slow Click Bait
Online Media Daily Europe, Andy Oakes - Friday, August 29, 2014
So I expect that what we will see now is more articl ...
- Americans Prefer Online Browsing Over Buying
Marketing Daily, Tanya Gazdik - Thursday, August 28, 2014
Americans lag behind their Asian and European counterparts when it comes ...
- Coke Zero Begins Football Countdown
Marketing Daily, Aaron Baar - Tuesday, August 26, 2014
"There's joy in the preparation for game day, and Coke Zero provid ...
- Truth Campaign Says Fight, Don't Help, Big Tobacco
Marketing Daily, Karl Greenberg - Monday, August 25, 2014
Even though smoking rates have dropped from 23% to 9% since t ...
- Those Who Browse Online, Buy Online
MobileShopTalk, Chuck Martin - Tuesday, August 26, 2014
In online commerce, there's browsing and then there's buying. We've seen fr ...
- Amazon, Twitch Confirm Acquisition
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 25, 2014
The mystery of who would acquire Twitch Interactive ended Monday after t ...
- What's Next For 'NY Times' If Subscription Strategy Sinks?
Around the Net In Media, Gavin O'Malley - Monday, August 25, 2014
With its digital subscription strategy seemingly in limbo, many questions surround t ...
- Fanta's Vine-Based Comedy Series Draws Teens
Marketing Daily, Karlene Lukovitz - Sunday, August 24, 2014
The first episode of "Fanta for the Funny," launched Aug. 15, pull ...
- The Big Real Time Data Confusion
Online Media Daily Europe, Volker Ballueder - Monday, August 25, 2014
It is digital, computers for that matter, that can help us figu ...
- Kia's Hamsters Are Back To Zap The 2015 Soul EV
Marketing Daily, Karl Greenberg - Thursday, August 21, 2014
The automaker says the most successful Hamsters were in 2011's "Share So ...
- Lay's Uses Courier, Pedicabs In Urban Sampling Push
Marketing Daily, Karlene Lukovitz - Wednesday, August 20, 2014
Baskets bearing the Lay's finalist flavors, deli sandwiches, bottles of PepsiCo's Aquafi ...
- Kyrie Irving Keeps Shooting Summer Baskets For Jeep
Marketing Daily, Karl Greenberg - Wednesday, August 20, 2014
The "Summer Celebration" campaign has a two-pronged timing tactic: it is duri ...
- Making Measurement Matter At Kellogg
Marketing Daily, Ken Beaulieu - Thursday, August 21, 2014
Aaron Fetter, director of the Insights and Analytics Solutions Center at Kellog ...
- If You Are Against This, You Are Probably One Of The People Killing Advertising
Online Spin, Joe Marchese - Thursday, August 21, 2014
I have a very simple proposal: Let's rate the impression. ...
- Can You Smell That?
Publishing Insider, Ari Rosenberg - Thursday, August 21, 2014
What bothers me the most about the online advertising industry is t ...
- Would You Pay To Avoid Online Ads?
VidBlog, P.J. Bednarski - Thursday, August 21, 2014
Ebuzzing.com in Great Britain did some calculating and figured out that f ...
- Less Print, More Digital Drive Home Depot's Sales
Marketing Daily, Sarah Mahoney - Tuesday, August 19, 2014
Powered by a healthy demand for tools and seasonal gardening products a ...
- CMOs Should Be Responsible For Revenue, Too
Online Spin, Cory Treffiletti - Wednesday, August 20, 2014
The most effective, and valuable CMOs of the future will also ...
- A Peek Inside The Nunnery
Marketing: Politics, Michael Cornfield - Tuesday, August 19, 2014
On July 28, National Review published a 144-page planning document for t ...
- Online Retail Up 14% in July, Led By Jewelry And Clothing
MediaDailyNews, Mark Walsh - Monday, August 18, 2014
Shopping in categories like jewelry and watches and apparel helped boost onli ...
- What's Behind The Mobile Message Boom?
Online Media Daily Europe, Jason Mander - Tuesday, August 19, 2014
Our latest data shows that WhatsApp is now the most popular messagi ...
- Not An Onion Story: Facebook Tests Warning That Flag Posts From The Onion As Satire
Around the Net In Media, P.J. Bednarski - Monday, August 18, 2014
Responding to pleas from gullible Facebook users, the site says it ...
- Google, Yahoo, Microsoft Sites Top 3 In comScore Desktop Web Properties Ranking
Around the Net in Search Marketing, Laurie Sullivan - Monday, August 18, 2014
comScore has released its July 2014, ranking of U.S. desktop Web activi ...
- 'Tis The Season For Some Madden
Marketing Daily, Aaron Baar - Friday, August 15, 2014
"'Madden' is the unofficial kickoff of football season," Dana Marineau, vice preside ...
- Sprint Business Highlights People Over Tech
Marketing Daily, Aaron Baar - Wednesday, August 13, 2014
With a major rebrand of its business technology services -- and ...
- Harley Heats Up Southwest With Twisted Trailz
Marketing Daily, Karl Greenberg - Wednesday, August 13, 2014
Its tours programs now operate in Australia, Europe, Canada, South Africa, Sou ...
- ChannelAdvisor Releases Mixed Search, Ecommerce Amazon, eBay Data
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 13, 2014
ChannelAdvisor on Wednesday reported July search performance for ecommerce, and Amazon a ...
- Robin Williams' Daughter Zelda Harassed Online For Lack of Selfies With Dad
Around the Net in Video, P.J. Bednarski - Wednesday, August 13, 2014
She reacts with some sadness about people apparently criticizing her online f ...
- Newcastle Brown Ale Celebrates Bartenders
Marketing Daily, Tanya Gazdik - Tuesday, August 12, 2014
Newcastle Brown Ale is celebrating bartenders in a unique promotion enlisting t ...