- Doggone Shame
Media Magazine, Christine Champagne - Friday, December 4, 2009
For nine years, cats and dogs loomed large over a parking l ...
- Outdoor Hunts Down 7 New Shows In '10
MediaDailyNews, Fern Siegel - Tuesday, December 29, 2009
Outdoor TV has slated seven new shows in the first quarter ...
- Chilly Reception: Outdoor Revs Fall 17%
MediaDailyNews, Erik Sass - Thursday, December 17, 2009
After several years of growth while other traditional media stagnated, outdoor h ...
- Clear Channel Outdoor Taps Cooper As Domestic Chief
MediaDailyNews, - Friday, December 11, 2009
As expected, Clear Channel Outdoor Holdings Inc. replaced Paul Meyer as C ...
- Dockers Backs Khakis In New Global Push
Marketing Daily, - Tuesday, December 1, 2009
Dockers is launching a new global campaign for khakis, "Wear the Pants ...
- Outdoorsy REI Launching First TV Campaign
Marketing Daily, Aaron Baar - Monday, November 30, 2009
One spot depicts two hikers making a meal of peanut butter sandwich ...
- UNICO Launches Outdoor Ad Campaign in New Jersey
Marketing Daily, - Wednesday, November 25, 2009
Italian-American service organization UNICO will launch an outdoor ad campaign in N ...
- Big Apple Invites A Closer Inspection
Marketing Daily, Karl Greenberg - Thursday, November 19, 2009
NYC & Company, the official marketing, tourism and partnership organization of t ...
- Alaska Airlines Backs Hometown Skater In Promo
Marketing Daily, Karl Greenberg - Wednesday, November 18, 2009
Seattle-based Alaska Airlines is backing a hometown boy, champion speed skater Apo ...
- Sprint Banks On Bravo's Product Placement Recall
Marketing Daily, Aaron Baar - Wednesday, November 11, 2009
Sprint's sponsorship of the series includes on-air tagged tune-in spots and billboard ...
- Digital Out-Of-Home Continues To Expand, Albeit At Single Digits
MediaDailyNews, Joe Mandese - Tuesday, November 10, 2009
Defying the effects of the global economic recession, spending on digital out-of-ho ...
- Clear Channel Outdoor Falls 19%, Reports $34 Million Loss
MediaDailyNews, - Tuesday, November 10, 2009
Clear Channel Outdoor Holdings, one of the largest operators of out-of-home med ...
- Clear Channel Doubles Up On Integrated Marketing Team, Taps Reichig To Oversee Outdoor Assets
MediaDailyNews, Joe Mandese - Monday, November 9, 2009
In another hire of a top media sales and marketing executive, Cle ...
- VZW 2 MTRSTS: PLS DNT TXT N DRV
Marketing Daily, Aaron Baar - Tuesday, October 27, 2009
The company is rolling out a new paid advertising campaign with ...
- Continental Customers Get The 'Star' Treatment
Marketing Daily, Tanya Gazdik - Tuesday, October 27, 2009
With international business travelers as its target audience, the ad campaign wi ...
- Green: Outdoor
Marketing: Green, Brad Stewart - Wednesday, October 28, 2009
Whether or not green remains chic over time, it's increasingly clear th ...
- HTC Looks To Make The Mobile Phone Personal
Marketing Daily, Aaron Baar - Monday, October 26, 2009
Noting that people have an emotional relationship with their phones, the campai ...
- Prudential Financial Launches 'SOS' Ads
Marketing Daily, Tanya Gazdik - Monday, October 19, 2009
National TV spots break Oct. 25. One of the ads depicts skyscrape ...
- 'Sex And The City' Actor Back Between The Sheets
Marketing Daily, Tanya Gazdik - Thursday, October 15, 2009
Film and TV actor Jason Lewis will star in a marketing campai ...
- Outdoor Channel Climbs In Pacific Northwest
MediaDailyNews, - Monday, October 12, 2009
The Outdoor Channel, part of an eponymous publicly traded company, said ...
- Kobe Bryant Stars In 2K Sports' Campaign
Marketing Daily, Tanya Gazdik - Monday, October 5, 2009
The campaign targets a youth audience and takes the position that " ...
- 7-Eleven Brings Japanime 'Domo' In-Store
Marketing Daily, Karl Greenberg - Tuesday, September 29, 2009
Evan Brody, marketing manager for Slurpee and Big Gulp beverages tells Marketi ...
- VCs Back TargetCast, Will Fund Ad Sales Expansion
MediaDailyNews, - Wednesday, September 30, 2009
Digital out-of-home TV network operator TargetCast Networks this morning announced a seco ...
- JC Penney, Van Heusen Pair For NFL Hall Of Fame
Marketing Daily, Sarah Mahoney - Thursday, September 24, 2009
JC Penney stores will offer eligible fans the opportunity to enter ...
- Glowing: Focus Pushes '9' With Newspaper Rack Cards
Marketing Daily, Aaron Baar - Thursday, September 10, 2009
Looking to ape the fantastical look of its new animated movie "9 ...
- Harris Bank Campaign Focuses On Customer Service
Marketing Daily, Tanya Gazdik - Tuesday, September 8, 2009
Harris Bank is extending its "We're here to help" campaign with fo ...
- This Just In: MediaVest Breaks E! News On Billboards
MediaDailyNews, Joe Mandese - Tuesday, September 8, 2009
As it increasingly becomes digital, out-of-home media is taking on the characteristi ...
- Correction: Posterscope Has 11 U.S. Offices
MediaDailyNews, - Thursday, August 27, 2009
- Nickelodeon Theme Park To Open In New Orleans
MediaDailyNews, David Goetzl - Tuesday, August 18, 2009
Last year, the now-bankrupt Six Flags decided against reopening its New Orlea ...
- London Fog Puts Gisele Bundchen In New Ads
Marketing Daily, - Wednesday, July 29, 2009
London Fog has tapped supermodel Gisele Bundchen for its fall campaign. T ...