- Online Social-Media Firms, P&G To Meet
Around the Net In Brand Marketing, Thom Forbes - Friday, February 27, 2009
Procter & Gamble will host a meeting March 11 between senior executiv ...
- P&G Expands Venus Shaving Line
Marketing Daily, - Wednesday, February 25, 2009
Procter & Gamble has introduced new versions of its Venus Embrace shavi ...
- Milk-Bone Picks First-Ever 'Spokesdog'
Marketing Daily, - Tuesday, February 24, 2009
As part of a string of events and promotions tied to i ...
- Blue Skies Ahead For Private Label
Around the Net In Brand Marketing, Thom Forbes - Monday, February 23, 2009
Private-label packaged goods could surge as much as six times the rough ...
- Mr. Clean, Meet Mr. Electrolyzed Tap Water
Around the Net In Brand Marketing, Thom Forbes - Monday, February 23, 2009
Even as new ads for Mr. Clean play up a value messa ...
- CPG CEOs Say Higher Prices Are Here To Stay
Around the Net In Brand Marketing, Thom Forbes - Friday, February 20, 2009
Procter & Gamble CEO A.G. Lafley reasserted yesterday that his company do ...
- Who's Using Hair Conditioner?
Marketing Daily, - Friday, February 20, 2009
1 Laredo, Texas 2 Lexington, Ky. 3 Columbus/ Tupelo/ West Point, Mis ...
- Activists Sue Cleaning Product Makers For Ingredient Disclosure
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 18, 2009
Environmental and health activists want lists and research results from such fir ...
- Bounty Says 'Bring It'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 17, 2009
Two themes emerged during this morning's perusal of marketing news on t ...
- Pedigree Super Bowl Spot Finds New Life Online
Marketing Daily, Tanya Gazdik - Tuesday, February 17, 2009
One Super Bowl advertiser has found a way to extend the rea ...
- Toy Fair Opens In New York; Familiar Brands Go High Tech
Around the Net In Brand Marketing, Thom Forbes - Monday, February 16, 2009
It's tempting to write that at least there's one place where it ...
- Correction On Pull-Ups Story
Marketing Daily, - Thursday, February 12, 2009
A Kimberly-Clark representative says even though Huggies is the parent brand, ...
- Pull-Ups Brand Intros 'Potty Dance'*
Marketing Daily, Karl Greenberg - Thursday, February 12, 2009
While the new TV spot does not feature Tori Spelling, excerpts fr ...
- The Consumer:Call and Brand Response
Media Magazine, - Monday, February 2, 2009
There's a principle in physics called the law of conservation of ener ...
- P&G Is Big 'Product Of The Year' Winner
Marketing Daily, Karl Greenberg - Monday, February 9, 2009
The program's U.S. director says that elsewhere, more than half of consume ...
- Right Guard Going To The Hoop For Xtreme Fast Break
Around the Net In Brand Marketing, Thom Forbes - Friday, February 6, 2009
Right Guard's Xtreme Fast Break deodorant will hit shelves in March wi ...
- Pampers Renews Anti-Tetanus Program
Around the Net In Brand Marketing, Thom Forbes - Friday, February 6, 2009
...
- Unilever Won't Predict Even As Sales Rise
Marketing Daily, Karl Greenberg - Thursday, February 5, 2009
The Anglo-Dutch company competes with the likes of Danone and Nestle, whi ...
- Harlequin Offers Free Mobile Romance Novels
Marketing Daily, - Thursday, February 5, 2009
To celebrate its 60th anniversary, Harlequin Enterprises Limited has released 16 fr ...
- Procter & Gamble Puts Mr. Clean To Work Washing Cars
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 5, 2009
Procter & Gamble may not see a future in selling osteoporosis dru ...
- Procter & Gamble Launches Vacation Scents
Marketing Daily, - Wednesday, February 4, 2009
Procter & Gamble is suggesting that if you can't afford to ta ...
- NBA, Right Guard Team For Block Party
Marketing Daily, Karl Greenberg - Tuesday, February 3, 2009
The event includes appearances by NBA players and legends, live musical performance ...
- Del Monte Puts Pup-Peroni In TV Ads
Marketing Daily, Nina Lentini - Monday, February 2, 2009
In a bid to drive dog treat category leadership, the San Francisco-bas ...
- Canned Rhetoric
Media Magazine, Tricia Despres - Monday, February 2, 2009
You are hungry, so you go to your local grocery store a ...