- Ram, Kraft, Cabela's, Dr Pepper In Country Music Deal
Marketing Daily, Tanya Gazdik - Monday, March 25, 2013
The Academy of Country Music announces it has signed on a sl ...
- All, Snuggle Hit Homer For Little League
Marketing Daily, Karl Greenberg - Friday, March 22, 2013
Teresa Bello, VP cleaning strategy and VP of the All brand, sa ...
- Zippo Lights Up For Rock Concert Series
Marketing Daily, Karl Greenberg - Tuesday, March 19, 2013
For the Mayhem concerts, the company will do several activations, including ...
- Unilever Partners With Lotus F1 For SureMen
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, March 19, 2013
Unilever is getting in front of the Formula 1 season with ...
- Dove Men+Care Makes Fatherhood The Message
Marketing Daily, Sarah Mahoney - Thursday, March 14, 2013
While the TV spots have a warm-and-fuzzy feeling, the company is reverti ...
- PepsiCo Loses CMO To S.C. Johnson
Around the Net In Brand Marketing, Karl Greenberg - Monday, March 11, 2013
PepsiCo's CMO, Salman Amin, is leaving the company for S.C. Johnson ...
- Unilever, DailyCandy Partner For 'Fashion Star'
Marketing Daily, Karl Greenberg - Friday, March 8, 2013
Unilever's Suave division is touting its high-end Suave Professionals line and i ...
- At Campbell's Innovation Is Mmm Mmm Good
Raw, Steve McClellan - Monday, March 11, 2013
Campbell's CEO Denise Morrison is a company insider who was elevated ...
- P&G Overhauls Olay's Regenerist Line
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, March 5, 2013
Procter & Gamble is rolling out a new line of Olay Regeneri ...