- Procter & Gamble's NFL Rookies
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 29, 2013
In past years, trading card companies were the first to show N ...
- Johnson & Johnson Brings On The Corporate Love
Marketing Daily, Karl Greenberg - Saturday, April 27, 2013
The effort, via TBWA\Chiat\Day, shows mothers and fathers with their children, children-to-b ...
- Mattel Is On A Serious Roll
Marketing Daily - Top of the News, Thom Forbes - Monday, April 29, 2013
When Barbie whips out her iPad and gazes into her Barbie Digit ...
- P&G Offers Sunny Forecast
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 26, 2013
Procter & Gamble Co. is expected to report a $2.7 billion prof ...
- Scott Naturals Offers 'Secret Swap'
Marketing Daily, Karl Greenberg - Thursday, April 25, 2013
A Web site, www.SecretSwap.com, touts the product line and details the progr ...
- Unilever: Spread Brand Marketing? Meh
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 25, 2013
Unilever has admitted it must do more to communicate the taste a ...
- Unilever, Coca-Cola On Facebook UK Board
Around the Net In OMD Europe, Nina Lentini - Wednesday, April 24, 2013
Social networking giant Facebook has created a UK Advisory Board, made ...
- Royal Purple Extends 'Outperformer' Series
Marketing Daily, Karl Greenberg - Wednesday, April 24, 2013
Synthetic motor oil company Royal Purple is extending a video program launch ...
- Who's Using Non-Toxic/Biodegradable Laundry Detergent?
Marketing Daily, Nina Lentini - Thursday, April 25, 2013
Top 10 DMA's where adults have used non toxic/biodegradable laundry detergent ...
- Mobile's Elite: Younger, Richer Than Marketers Realize
Marketing Daily, Sarah Mahoney - Tuesday, April 23, 2013
"When you look at the data as a whole," Forrester analyst Melis ...
- Dannon Oikos, Allegra Lead Top-Selling CPG Launches
Marketing Daily, Karlene Lukovitz - Thursday, April 18, 2013
Dannon Oikos and Allegra were respectively the most successful food/beverage and non-foo ...
- Dunkin' Donuts' Hot Teas Get Redesign
Marketing Daily, Karlene Lukovitz - Wednesday, April 10, 2013
It features bold, modernized graphics to mark the tenth anniversary of t ...
- Behr Paints BuzzFeed
Marketing Daily, Karl Greenberg - Tuesday, April 9, 2013
Behr is going after a younger crowd via a program with soci ...
- Recognizing The Companies That Embrace Sustainability On A Daily Basis
Marketing: Green, Lisa Glover - Wednesday, April 10, 2013
On April 22, less than two weeks from now, more than o ...