- Lifebuoy Looks To Say 'Good Luck' In Chinese
Marketing Daily, Karl Greenberg - Friday, February 20, 2015
Lifebuoy, with its China agency BBH, kicked off a giveaway of ...
- Hallmark Skips Schmaltz For Documentary Love
Marketing Daily, Sarah Mahoney - Monday, February 9, 2015
In a documentary-style campaign that's part "When Harry Met Sally" and pa ...
- ConAgra Ties Brands To Laura Vitale For Valentine's
Marketing Daily, Karl Greenberg - Saturday, February 7, 2015
Vitale will post how-to cooking videos to her YouTube channel. Then, ...
- Unilever's ART Launch To Craft Better Marketing Messages For Men
Marketing Daily, Laurie Sullivan - Thursday, February 5, 2015
Unilever will launch a worldwide training program in March - ART ...
- Snuggle Bear Offers Hugs On Valentine's Day
Marketing Daily, Karl Greenberg - Thursday, February 5, 2015
The Snuggle Bear will be in Manhattan on Feb. 13 in ...
- Trojan Pegs Video To '50 Shades Of Grey'
Marketing Daily, Tanya Gazdik - Wednesday, February 4, 2015
"Trojan is always looking for ways to bring our pleasure products in ...