- Chevy Extends Deal With Fishing Tourneys
Marketing Daily, - Friday, March 26, 2010
Minneapolis-based fishing-tournament organization FLW Outdoors reports that GM's Chevrolet division has extend ...
- Jim Beam, ESPN Launch Multichannel Partnership
Marketing Daily, Karlene Lukovitz - Monday, March 22, 2010
While Beam will continue some select, sport-specific sponsorships/marketing (such as its hospitali ...
- Wal-Mart's 'Dragon' Marketing May Be The Way Of The Future
Around the Net In Brand Marketing, Thom Forbes - Friday, March 19, 2010
The DreamWorks animation studio and Wal-Mart have forged an unprecedented merchandising partnersh ...