- More Paradoxes From The Front Lines: Pfizer, Wendy's AC/DC
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 30, 2008
The Journal tells us that Pfizer is set to announce th ...
- Newspaper-Distributed Health Mags Fight for Ad Pages
MediaDailyNews, Erik Sass - Monday, September 29, 2008
The newspaper-distributed magazine category is entering a golden age of women's healt ...
- Eli Lilly Out Front With Physician Payment Disclosure
Marketing Daily, Aaron Baar - Thursday, September 25, 2008
"Meanwhile, look for other lawmakers to follow Massachusetts' lead in requiring mo ...
- Supreme Court To Hear Key Case On Drug Labeling
Around the Net In Brand Marketing, Thom Forbes - Friday, September 19, 2008
The Supreme Court will hear a labeling case this November that wi ...
- FDA Bans Imports Of 28 Indian-Made Generic Drugs
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 17, 2008
...
- Pfizer Site Highlights Reporting Of Drug Side Effects To FDA
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 16, 2008
...
- Top 10 Online Pharmas*
Marketing Daily, - Tuesday, September 16, 2008
1. Bayer 2. Roche 3. Pfizer 4. Novartis 5. Johnson & Johns ...
- Medicare Auditors: Drug Marketing Falls Short
Around the Net In Brand Marketing, Thom Forbes - Friday, September 5, 2008
...
- Research Finds Health Blogging Alive And Well
Marketing Daily, Aaron Baar - Friday, September 5, 2008
"[Health blogging] has exponentially grown over the past two years," says Fa ...
- Pfizer Hopes Russian Cold Med Has Potential For Alzheimer's
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 4, 2008
Pfizer is paying San Francisco-based Medivation $225 million up front for worldwi ...
- Study: Targeting Consumers Has Little Impact For Rx Drugs
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 3, 2008
...
- New Lipitor Spots Feature Testimonial From Talent Agent
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 2, 2008
Pfizer's new television ad for Lipitor features heart-attack survivor John Erlendson, ...