- Feds Accuse Forest Labs Of Kickbacks, Illegal Marketing
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 26, 2009
The U.S. Justice Dept. has filed a civil lawsuit in Massachusetts accusi ...
- Consumers Spending Less On Rx Drugs
Marketing Daily, Aaron Baar - Wednesday, February 25, 2009
Despite the decreased spending and greater interest in generics, convenience is sti ...
- P&G Hires Goldman To Help It Get Out Of Pharmaceuticals
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 5, 2009
Procter & Gamble has asked Goldman Sachs to identify potential buyers f ...
- Will TV, Mags Lose DTC Drug Ads?
Around the Net In Media, Joan Voight - Thursday, February 5, 2009
Drug companies, as well as the television stations and magazines that subsi ...