- McCann Human Care Earns AOR Assignment For Merck
MediaDailyNews, Steve McClellan - Tuesday, January 31, 2012
McCann HumanCare, part of Interpublic Group's McCann-Erickson, has been awarded its fir ...
- Pharma's Digital Future
Marketing: Health, Larry Mickelberg - Friday, January 27, 2012
Writing in the "New York Times" at the end of 2011, entreprene ...
- How Patient Recruitment Influences Your Healthcare Marketing
Marketing: Health, Neil Weisman - Tuesday, January 24, 2012
As a healthcare marketing professional, you must understand how medications are us ...
- Paula Deen: Out Of The Lard And Into The Fire
Marketing Daily - Top of the News, Thom Forbes - Wednesday, January 18, 2012
Portly Paula Deen, the doyenne of sumptuous Southern cooking served in heap ...
- More Pharma Firms Entering Deeper Social Waters With Confidence
Marketing: Health, Greg Singh - Tuesday, January 10, 2012
While many businesses have raced to build their presence in the onli ...
- Healthline To Power Ads On Drugs.com
Online Media Daily, Mark Walsh - Thursday, January 5, 2012
Healthline Networks has struck a deal with Drugs.com to exclusively sell target ...
- Pharma Can Use Social Media for Off-Label Discussions -- Well, Kind Of
The Social Graf, Erik Sass - Wednesday, January 4, 2012
Pharmaceutical marketing is one of the most heavily-regulated areas of media, ...