- Football Extra Vies With Future's Digital Mag
Around the Net In OMD Europe, Nina Lentini - Thursday, January 31, 2013
The publishers of monthly title Racing Ahead are believed to be behi ...
- Kentishtowner To Launch Monthly Print Edition
Around the Net In OMD Europe, Nina Lentini - Wednesday, January 30, 2013
North London's hyperlocal culture website, Kentishtowner, is set to launch the fir ...
- Philly Cream Cheese Campaign: We Set the Standard
Marketing Daily, Karlene Lukovitz - Thursday, January 31, 2013
This spot and all of the ads tell the "story behind t ...
- Social Shopper: Is It The Year Of The 'Print Cliff'?
Marketing Daily, Sarah Mahoney - Tuesday, January 29, 2013
Chalk it up to one of those industry incongruities: While newspapers ha ...
- Kia Answers Big Question In Super Bowl
Marketing Daily, Karl Greenberg - Friday, January 25, 2013
Kia is going a bit outside the product corral to connect, humorousl ...
- Isopure Unleashes More Marketing Muscle
Marketing Daily, Aaron Baar - Friday, January 18, 2013
Isopure, a sports drink that has become a part of many profession ...
- Paper Print Prevails For Purchases
Research Brief, Jack Loechner - Monday, January 21, 2013
According to a recent Baynote study with the e-tailing group, analyzing consum ...
- More Print Ad Declines Coming
MediaDailyNews, Erik Sass - Tuesday, January 15, 2013
Last year was bad for print and this year won't be mu ...
- New Green Mountain Theme: Better Coffee, Better Day
Marketing Daily, Karlene Lukovitz - Friday, January 11, 2013
The campaign is dubbed "Perspectives," in part because the creative is shot/sho ...
- Heavy Discounting Hurt Sales Of Physical Books
Around the Net In OMD Europe, Nina Lentini - Monday, January 7, 2013
John Lewis reported that sales of e-readers surged 45% in the run- ...
- 'Old' And 'New' Selves Converse In Medifast Ads
Marketing Daily, Karlene Lukovitz - Thursday, January 3, 2013
To create the effect, Solve worked with director John Haagen of N ...
- Honda Touts Innovation, American Kaizen For Civic
Marketing Daily, Karl Greenberg - Thursday, January 3, 2013
Honda is heralding the arrival of its U.S. market icon, the 20 ...
- Guardian Poised To Be Most Expensive Daily
Around the Net In OMD Europe, Nina Lentini - Wednesday, January 2, 2013
The Guardian will become the most expensive mainstream 'quality' daily newspaper ...
- Belgian Media To Launch Platform To Retake Readers
Around the Net In OMD Europe, Nina Lentini - Wednesday, January 2, 2013
Major Flemish- and French-language newspaper publishers, magazine publishers and three TV broadcaste ...
- AIG Campaign Thanks America
Marketing Daily, Tanya Gazdik - Wednesday, January 2, 2013
American International Group features its employees in a campaign that thanks Ameri ...
- World Press Trends
Research Brief, Jack Loechner - Tuesday, January 1, 2013
According to the World Association of Newspapers and News Publishers (WAN-IFRA), ...