- RiteAid, Walgreens Tap Boomers' Healthcare Confusion
Marketing Daily, Sarah Mahoney - Tuesday, July 30, 2013
As seismic healthcare and demographic changes swirl through the U.S., drug retaile ...
- Coupons See Post-Recession Recovery
Marketing Daily, Karl Greenberg - Tuesday, July 30, 2013
Coupon use is returning to modest growth, with digital distribution driving so ...
- Pizza Inn Launches Integrated Branding Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, July 30, 2013
Pizza Inn, a 55-year-old chain known for its family-friendly, pizza-and-beyond buffet concep ...
- Hyundai Gets Zombie Seal Of Approval
Marketing Daily, Karl Greenberg - Thursday, July 25, 2013
Hyundai Motor America's zombiegeist is with Robert Kirkman, who created "The Walki ...
- Ageless Hilfiger Preppies Finally Graduate High School
Marketing Daily, Karl Greenberg - Tuesday, July 23, 2013
The Hilfigers are back for a seventh season. Those multi-culti, borderline-solipsistic preppi ...
- Chevy Silverado: A Woman And Her Truck
Marketing Daily, Karl Greenberg - Monday, July 22, 2013
Agency Leo Burnett says the first spot of the new work, call ...
- ASICS, Brooks Launch Running Tech
Marketing Daily, Sarah Mahoney - Sunday, July 21, 2013
"Taking a cue from Spotify, we wanted to do something unique a ...
- CVS, Walgreens Ban 'Rolling Stone' Over Tsarnaev Cover
MediaDailyNews, Erik Sass - Wednesday, July 17, 2013
CVS and Walgreens are among the retailers refusing to carry the Augu ...
- Honda Does Personalized Vines For Summer
Marketing Daily, Karl Greenberg - Monday, July 15, 2013
The just-launched campaign involves, first, getting people to tweet #wantnewcar about w ...
- Lake Tahoe Targets San Franciscans
Marketing Daily, Tanya Gazdik - Monday, July 15, 2013
A campaign from the North Lake Tahoe Marketing Cooperative targets San Francis ...
- Meredith To Launch 'Allrecipes' Magazine
MediaDailyNews, Erik Sass - Monday, July 15, 2013
There are plenty of digital media properties based on print publications, b ...
- Fiat Sings The Body Electric
Marketing Daily, Karl Greenberg - Thursday, July 11, 2013
Fiat has a couple of things going on this month. First, a ...
- Omni Hotels Revamps Campaign With High-Tech
Marketing Daily, Tanya Gazdik - Wednesday, July 10, 2013
Omni Hotels & Resorts is changing up its ad campaign to promo ...
- Arden Bottles Taylor Swift's Girl Power For 3rd Fragrance
Marketing Daily, Sarah Mahoney - Tuesday, July 9, 2013
Betting that fans still can't get enough of Taylor Swift, Elizabeth Ard ...
- Under Armour 'Ready For August'
Marketing Daily, Karl Greenberg - Monday, July 8, 2013
Under Armour is extending its largest-ever global campaign, "I Will", with ...
- Coca-Cola Campaign Celebrates Mexican Soccer Team
Marketing Daily, Karlene Lukovitz - Tuesday, July 2, 2013
Other elements of the campaign include "Plaza Coca-Cola," a year-round events progr ...