- Coinstar Offers Gift Card Exchange
Marketing Daily, Tanya Gazdik - Tuesday, April 29, 2014
Coinstar, which eliminated the need for coin collectors to have to ro ...
- Retrans, Ads Send Meredith TV Revs Soaring 14.5%
MediaDailyNews, Wayne Friedman - Thursday, April 24, 2014
Strong core TV station advertising revenue as well as higher retrans fees-relat ...
- 7 Cents Per U.S. Adult Hour On Mobile
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 23, 2014
This year advertisers will spend just $0.07 per U.S. Adult per ho ...
- Simplicity Is 'Devine' For New Paint Line
Marketing Daily, Aaron Baar - Monday, April 21, 2014
"It's about the ease of use. The decision-making process isn't daunting; it ...
- Mag Bag: B2B Revenues Up on Digital, Biz Info, Events
MediaDailyNews, Erik Sass - Thursday, April 17, 2014
Total revenues for the business-to-business media industry rose 4.8% from $25.6 billi ...
- Magazine Ad Pages Fall 4%
MediaDailyNews, Erik Sass - Tuesday, April 15, 2014
The long, steady decline of print advertising continued in the first quart ...
- Miller High Life Launches 'I Am Rich' Campaign
Marketing Daily, Tanya Gazdik - Tuesday, April 15, 2014
Miller High Life is focusing on the "haves" and not the "ha ...
- Kennedy Health Alliance Focuses On Consumer Wants
Marketing Daily, Karl Greenberg - Monday, April 14, 2014
A new regional campaign for Cherry Hill, N.J.-based Kennedy Health Alliance, ...
- Thompson's Water Seal Enlists Actual Seal
Marketing Daily, Tanya Gazdik - Sunday, April 13, 2014
It might seem like an obvious creative direction, but a TV sp ...
- Western Union Takes Flight With 'Rio 2'
Marketing Daily, Aaron Baar - Wednesday, April 9, 2014
"We found our consumers love loyalty, family and staying true to the ...
- For Lexus, The Letter Of The Month Is F
Marketing Daily, Karl Greenberg - Monday, April 7, 2014
The new ad exemplifies all of that through a series of frenet ...
- Record Year For UK Ad Spend Ahead Thanks To World Cup
Around the Net In MAD London, Sean Hargrave - Monday, April 7, 2014
Growth has returned to adland. The sporting double whammy of the Wint ...