- Seeing the Mobile Threat as Opportunity
Mobile Marketing Daily, John Flinn - Thursday, February 28, 2013
A glut of undifferentiated inventory is keeping advertiser interest and CPMs lo ...
- Little, Brown Bows Digital-first Imprint For Literary Fiction
Around the Net In OMD Europe, Nina Lentini - Sunday, February 24, 2013
Several publishers have launched digital-first imprints for genre titles - science fiction/fantas ...
- Readers Digest Association Declares Second Bankruptcy
MediaDailyNews, Erik Sass - Tuesday, February 19, 2013
Reader's Digest Association is having another whirl at bankruptcy protection with i ...
- News Corp. Might Let Go of AllThingsD
Around the Net In Media, P.J. Bednarski - Monday, February 18, 2013
The influential blog from Kara Swisher and Walter Mossberg was their ide ...
- AOP Members See 12% Digital Ad Revenue Gain
Around the Net In OMD Europe, Nina Lentini - Sunday, February 17, 2013
Members of the Association of Online Publishers in the UK together s ...
- DeSanctis Promoted To VP/GM, AIM Marine Media
MediaDailyNews, Fern Siegel - Thursday, February 14, 2013
Active Interest Media promoted Gary DeSanctis to VP/Gm of AIM's Marine Med ...
- Going Native: Virgin Mobile Claims Brand Lift From Branded Content On BuzzFeed
Mobile Insider, Steve Smith - Tuesday, February 12, 2013
BuzzFeed's compelling brand of "native ads" appears to be paying off f ...
- How Publishers Can Get Real About Mobile
Mobile Marketing Daily, Kirk McDonald - Tuesday, February 12, 2013
Optimizing for mobile devices was just table stakes for getting into t ...
- Newspapers, Mags Impacted As USPS Cuts Saturday Delivery
MediaDailyNews, Erik Sass - Wednesday, February 6, 2013
The U.S. Postal Service plans to stop delivering mail other than packag ...
- Google Funds French Media Online Efforts
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 4, 2013
Google will pay more than $80 million into a French media fu ...
- I-5 Publishing Acquires BowTie
MediaDailyNews, Fern Siegel - Friday, February 1, 2013
I-5 Publishing LLC, a newly formed joint venture, has acquired the book ...