- Yandex, Google Partner In RTB Display Ad Deal
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 26, 2014
Google has partnered with Yandex, Russia's largest search engine, in a de ...
- Oracle's BlueKai Acquisition Fills Gap In Advertising Supply Chain
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 24, 2014
Oracle has been strengthening its digital marketing arm for more than ...
- BloomReach SNAP Personalizes Content In Real-Time
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 25, 2014
Consumers have begun to expect a personalized Web experience in real-time ...
- Video, TV Programmatic Media Buying Needs Better Tools, Methods To Avoid Disruption
Real-Time Daily, Laurie Sullivan - Thursday, February 20, 2014
Cross-screen advertising campaigns will require marketers to update their programmatic planning a ...
- DG's Tech Businesses Renamed Sizmek Following Sale Of TV Ops
MediaDailyNews, Laurie Sullivan - Tuesday, February 4, 2014
After DG's sale of its TV ad distribution operations, which execs expe ...
- Experian Connects Responses To Online Ads Across Media
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 3, 2014
Experian Marketing Services soon will begin rolling out a tool that connec ...
- Asia-Pacific Consumers To Spend More Online Than North American In 2014
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 3, 2014
Worldwide business-to-consumer (B2C) ecommerce sales will rise 20.1% to reach $1.500 trilli ...