- Nativo, Flite Connect Brands With Licensed Content
MediaDailyNews, Erik Sass - Friday, July 31, 2015
Native advertising technology platform Nativo is joining forces with multiscreen ad fi ...
- Kantar Media Invests In BIScience To Begin Tracking Programmatic
Real-Time Daily, Tyler Loechner - Tuesday, July 28, 2015
WPP's Kantar Media on Tuesday announced it has invested in BIScience, ...
- Google Rebuilds Dynamic Search Ads
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 28, 2015
Google has completely redesigned Dynamic Search Ads, diminishing the role of keywo ...
- IoT Marketing Base to Triple to 39 Billion Connected Devices
Connected Thinking, Chuck Martin - Tuesday, July 28, 2015
The overall size of the market of the Internet of Things kee ...
- Search, Meerkat To Bring Live Streaming TV Indexed In Near Real-Time
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 27, 2015
Television personalities like Al Roker are reaching from traditional broadcasting into t ...
- Developer Introduces 'Cost-Per-Second' Ad Model, Calls It The 'CPC For Brands'
Real-Time Daily, Joe Mandese - Wednesday, July 22, 2015
In an effort to "de-risk" the cost of buying media, a mobi ...
- GroupM Gets Agency Exclusive On Networked Insights Kairos Platform
MAD, Steve McClellan - Monday, July 20, 2015
The global agreement will help GroupM agencies including Mindshare, MEC, MediaCom, Maxu ...
- Real-Time Email Optimization Goes Live, Relies On Data
Data and Targeting Insider, Laurie Sullivan - Wednesday, July 15, 2015
Most content management systems support fixed editorial and advertising content at t ...
- Crimson Hexagon Partners with Tumblr
The Social Graf, Erik Sass - Tuesday, July 14, 2015
Social media analytics company Crimson Hexagon has been named a preferred analyti ...
- Google Uses Neural Network For Spam Filter
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 10, 2015
Google product manager Sri Harsha Somanchi explains that Gmail's spam filter n ...
- Gartner's Falling PC Estimates Confirm Rise In Mobile Search, Programmatic
SearchBlog, Laurie Sullivan - Friday, July 10, 2015
Search marketers seeing a shift from desktop to mobile clicks on paid-sear ...
- ReachLocal In Talks To Extend Yahoo Partnership Into Gemini Native Ads
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 1, 2015
ReachLocal is in talks with Yahoo to extend their existing partnership in ...