- Congressional Committee: McNeil Hid Motrin Recall From Public
Around the Net In Brand Marketing, Thom Forbes - Friday, May 28, 2010
McNeil Consumer Healthcare hired contractors around the country to buy up Motr ...
- Toyota Suspends Sales On Lexus Sedans With Steering Defect
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 25, 2010
Toyota won't sell its high-end 2009-10 Lexus LS 460 and LS 60 ...
- Experts: BP, Toyota Share Disastrous Response To Disasters
Around the Net In Brand Marketing, Thom Forbes - Friday, May 21, 2010
Allison Linn points out that Toyota and BP had both built ...
- J&J Recall To Hurt Sales, Not Brand Image
Marketing Daily, Karl Greenberg - Tuesday, May 4, 2010
"Not all recalls are equal, and in this case, McNeil was proactiv ...
- J&J's Recall Has Parents Rethinking The Value Of Brand Names
Around the Net In Brand Marketing, Thom Forbes - Monday, May 3, 2010
Following Johnson & Johnson's voluntary recall of popular medicines such as Tyleno ...