- Wealthy Americans, Especially The Upper Tier, Eschew Retail For Digital
Marketing Daily, Karl Greenberg - Tuesday, February 17, 2015
For young, wealthy Americans online shopping is big, but so are authenticit ...
- eCommerce Software Spending Double Doubles by 2019
Research Brief, Jack Loechner - Wednesday, February 18, 2015
Annual spending on e-commerce software by U.S. firms doubled from 2010 ...
- Gen Y Battling For Balance, Wellness And Less Tech
Marketing Daily, Sarah Mahoney - Monday, February 16, 2015
A big part of this idea of balance as a status symb ...
- Vaccine Manufacturers Grow Business, Despite Challenges
Marketing Daily, Tanya Gazdik - Monday, February 16, 2015
Revenues earned by manufacturers of vaccines topped $25.5 billion in 2014, accordi ...
- Valentine's Day Shopping: Mobile Sales Up 35%
MobileShopTalk, Chuck Martin - Tuesday, February 17, 2015
Mobile commerce had a Happy Valentine's Day. Online sales numbers for U. ...
- Customer Experience (CX) Top Strategic Choice For Retail Marketers
Research Brief, Jack Loechner - Tuesday, February 17, 2015
With customers' ability to easily search and compare prices and products onlin ...
- Mobile Shopping: 49% Research Products, Compare Prices
MobileShopTalk, Chuck Martin - Monday, February 16, 2015
Consumers continue to use their smartphones to shop, even if they don ...
- Scientists Or Citizens; Who's Right?
Research Brief, Jack Loechner - Monday, February 16, 2015
New Pew Research Center surveys of citizens and a representative sample ...
- An International Love Story: Mobile And The Millennial Mom
Engage:Moms, Julie Michaelson - Friday, February 13, 2015
With Valentine's Day right around the corner, it's only fitting to ta ...
- Valentine's Day: One 'Holiday' That Hasn't Gone High Tech
MAD, Larissa Faw - Thursday, February 12, 2015
That's one finding from new research from Horizon Media. Three in fo ...
- Millennial Moms Using Mobile More
Marketing Daily, Aaron Baar - Thursday, February 12, 2015
"As marketers think about reaching new moms, mobile has to be ...
- Air Canada Soars To Top Of Airline Category
Marketing Daily, Tanya Gazdik - Friday, February 13, 2015
"Expectations move at the speed of the consumer and all brands ha ...
- When To Post
Research Brief, Jack Loechner - Friday, February 13, 2015
According to TrackMaven reports, and other industry research, this guide provides ...
- Warning, Clothing Brands: Consumers Are Shopping For New Favorites
Marketing Daily, Sarah Mahoney - Thursday, February 12, 2015
The addition of Foot Locker, Anthropologie and Forever 21, says Robert Passikof ...
- Apps And TV Vie For Attention During Prime Time
MoBlog, Steve Smith - Thursday, February 12, 2015
Each app category has its own rhythm of use throughout the da ...
- Digital Local Ad Spend At 40% Of Total Local Spend
Research Brief, Jack Loechner - Thursday, February 12, 2015
According to new research from Borrell Associates, at the rate digital advertisi ...
- The Valentine's Day Gift Exchange
SearchBlog, Laurie Sullivan - Thursday, February 12, 2015
U.S. consumers will spend $2.1 billion on flowers this Valentine's Day. Th ...
- Technology, Emotion, And Innovation Make Nice With Top Auto Brands
Marketing Daily, Karl Greenberg - Wednesday, February 11, 2015
Ford and Hyundai were number one last year too, followed by ...
- The 20 Second Window: See, Process, Decide
Research Brief, Jack Loechner - Wednesday, February 11, 2015
Not all research is digital or statistically precise; much is anecdotal a ...
- Amobee: Sam Smith Won The Awards; Kanye Won The Social Chatter
MAD, Larissa Faw - Monday, February 9, 2015
West generated 948,181 Tweets during the event thanks to his solo performanc ...
- CE, Telecom Category Leaders Hold Emotional Sway
Marketing Daily, Aaron Baar - Tuesday, February 10, 2015
When it comes to electronics and telecommunications, the category leaders are al ...
- Here's Why Beauty Ads Are 20% More Forgettable
Marketing Daily, Sarah Mahoney - Tuesday, February 10, 2015
But the category is fragmenting, with products increasingly available in such val ...
- IAB Appoints WPP's David Moore To Chairman Of Newly Formed Tech Lab
MediaDailyNews, Laurie Sullivan - Monday, February 9, 2015
The Interactive Advertising Bureau (IAB) has named WPP Digital President David Moo ...
- Beacon-Influenced Sales: $4 Billion This Year, $44 Billion Next
MobileShopTalk, Chuck Martin - Tuesday, February 10, 2015
While beacons are popping up in many different industries and locations, t ...
- First Electronic Text (Email) In 1971
Research Brief, Jack Loechner - Tuesday, February 10, 2015
This year, email is celebrating its 44th anniversary of the day ...
- Ask.fm, Google, Facebook, Microsoft, Yahoo Participate In Safer Internet Day
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 9, 2015
Social media Q&A site Ask.fm wants to create a safe haven f ...
- One Screen Does Not Fit All: Even Millennials Shop On The Desktop
Data and Targeting Insider, Steve Smith - Monday, February 9, 2015
Despite their infamous preference for mobile screens, Millennials, like Gen-Xers and Boomer ...
- Only 27% Of U.S. Consumers Buy Online Each Week
Marketing Daily, Sarah Mahoney - Monday, February 9, 2015
The report, "Total Retail: Retailers and the Age of Disruption," finds th ...
- Brand Keys CLEI 2015: Emotional Values More Critical Than Ever In Driving Customer Loyalty
Marketing Daily, Karlene Lukovitz - Monday, February 9, 2015
"Those that are better at identifying customers' expectations and connecting with th ...
- A Great Valentine's Present Isn't Diminished By A Discount
Research Brief, Jack Loechner - Monday, February 9, 2015
A new survey, from BeFrugal with Omnibus, finds that Americans have alrea ...