- WPP's Geometry Has Sweet New Digs In New York
MAD, Steve McClellan - Wednesday, July 31, 2013
In June WPP said it was bundling several existing activation specialist uni ...
- Google To Roll Out WiFi Service At Select Starbucks
Online Media Daily, Gavin O'Malley - Wednesday, July 31, 2013
If not overnight, Google is about to establish a presence in 7,0 ...
- RiteAid, Walgreens Tap Boomers' Healthcare Confusion
Marketing Daily, Sarah Mahoney - Tuesday, July 30, 2013
As seismic healthcare and demographic changes swirl through the U.S., drug retaile ...
- ISIS-Ready?: NFC M-Wallet Plans National Rollout This Year, Hints At iPhone Support
Mobile Marketing Daily, Steve Smith - Wednesday, July 31, 2013
The mobile wallet solution from a carrier-led joint venture plans a nationwi ...
- Yahoo Japan Gives Store Discounts For Searches
Online Media Daily, Laurie Sullivan - Tuesday, July 30, 2013
Taking a cue from Bing Rewards, at which searchers in the U. ...
- Deloitte: For BTS, Internet Dethrones TV
Marketing Daily, Sarah Mahoney - Monday, July 29, 2013
In a new survey on back-to-school spending trends, consulting giant Deloitte sa ...
- Saks Finds A Home In Hudson's Bay
Marketing Daily - Top of the News, Thom Forbes - Tuesday, July 30, 2013
In a deal that's all about the location, location, location of bric ...
- The Mobile Influence on Back to School Shopping
MobileShopTalk, Chuck Martin - Tuesday, July 30, 2013
With back-to-school shopping already moving into high gear, mobile shoppers are looki ...
- Parents Favor Major Brands Online
Online Media Daily, Gavin O'Malley - Monday, July 29, 2013
Parents appear to be doing the majority of their online back-to-school shoppi ...
- Consumers Are Underwhelmed By Mobile Email
Mobile Marketing Daily, Steve Smith - Monday, July 29, 2013
Most mobile users are unimpressed with the emails they receive on device ...
- The Mobile Elite in the World of Apps
MobileShopTalk, Chuck Martin - Monday, July 29, 2013
As more retail shopping efforts target smartphone owners who lean toward usi ...
- Pinpointing Shoppers: Mobile Web-Based Push Messaging
MobileShopTalk, Chuck Martin - Friday, July 26, 2013
As in various other aspects of commerce, mobile website strategies for shoppe ...
- U.S. Stores Catch Royal Birth Frenzy
Marketing Daily, Sarah Mahoney - Tuesday, July 23, 2013
The Centre for Retail Research estimates that England will get a $3 ...
- Sleep Number Leverages Social Influencers
Marketing Daily, Aaron Baar - Tuesday, July 23, 2013
"One of [Sleep Number's] biggest challenges, is getting targeted consumers into t ...
- RadioShack Racing Clock In Turnaround Effort
Marketing Daily - Top of the News, Thom Forbes - Wednesday, July 24, 2013
RadioShack's new CEO, Joseph Magnacca, yesterday unveiled some details about his pl ...
- Mobile Shoppers & Getting a Deal
MobileShopTalk, Chuck Martin - Wednesday, July 24, 2013
As online and in-store shopping dynamics continue to evolve, consumers are figuri ...
- Shopkick Adds In-App Buying To Fight Showrooming, Amazon
Online Media Daily, Mark Walsh - Tuesday, July 23, 2013
Shopkick reports that people can buy select items and earn rewards throu ...
- A Third Of U.S. Shoppers Showroom, Buy From Online Retailers While In Stores
Online Media Daily, Mark Walsh - Tuesday, July 23, 2013
More than half (58%) of smartphone owners, or a third of a ...
- Chevy Silverado: A Woman And Her Truck
Marketing Daily, Karl Greenberg - Monday, July 22, 2013
Agency Leo Burnett says the first spot of the new work, call ...
- New Balance: No, Running Isn't Lonely
Marketing Daily, Karl Greenberg - Monday, July 22, 2013
The loneliness of the long distance runner doesn't have to be. ...
- Building The Better In-Store Mobile Companion
Mobile Insider, Steve Smith - Tuesday, July 23, 2013
Understanding whether, where, and how physical retail shoppers want to be mobiliz ...
- The Mobile Scanning Duel at Retail
MobileShopTalk, Chuck Martin - Tuesday, July 23, 2013
It all started with a broken coffee pot. My trusty old Kitch ...
- The Data Pool: Adhesive Forms Retargeting Co-op To Move Up The Funnel
Data and Targeting Insider, Steve Smith - Monday, July 22, 2013
Chad Little, founder of Fetchback, argues that retargeting has become "commoditized," a ...
- Back-to-School Spending To Decline
Marketing Daily, Sarah Mahoney - Thursday, July 18, 2013
The National Retail Federation says families will spend less outfitting their childr ...
- Back-To-School Trends
Engage:Teens, Melanie Shreffler - Thursday, July 18, 2013
When you're a teenager, there are few days of the year ...
- From Big-Box To Small-Box...To Micro-Box?
Marketing Daily, Teresa Liu - Thursday, July 18, 2013
As online and mobile sales continue to rise, individual brick-and-mortar spaces a ...
- CVS, Walgreens Ban 'Rolling Stone' Over Tsarnaev Cover
MediaDailyNews, Erik Sass - Wednesday, July 17, 2013
CVS and Walgreens are among the retailers refusing to carry the Augu ...
- Stores Sharpen Focus On Mobile Email, Paid Search
Marketing Daily, Sarah Mahoney - Tuesday, July 16, 2013
The analysis, "The State Of Retailing Online 2013: Marketing & Merchandising," fin ...
- On Hitting & Missing Mobile Shoppers
MobileShopTalk, Chuck Martin - Wednesday, July 17, 2013
Many retailers may be totally missing some mobile shoppers. A new stu ...
- Companies To Develop Privacy Standards For Tracking Brick-And-Mortar Shoppers
Online Media Daily, Wendy Davis - Tuesday, July 16, 2013
Technology companies that track consumers as they shop in brick-and-mortar stores wi ...