- Consumer Confidence On Upswing, Especially Millennials
Marketing Daily, Tanya Gazdik - Tuesday, April 29, 2014
Consumers are showing more retail confidence -- especially Millennials, the group harde ...
- Consumers To Spend Big On Mama
Marketing Daily, Sarah Mahoney - Tuesday, April 29, 2014
While marketers of everything from greeting cards, restaurants, jewelers, florists and d ...
- Mobile at Retail Seen As Critical; Investment, Not So Much
MobileShopTalk, Chuck Martin - Wednesday, April 30, 2014
While most retailers see mobile as critical to the growth of the ...
- Online Batters Bricks
Research Brief, Jack Loechner - Wednesday, April 30, 2014
According to the Anthem Marketing Solution's semiannual market basket analysis of in-sto ...
- Target Taps Facebook, Embraces Mobile And Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 29, 2014
Target worked with Facebook to create a mobile application called Cartwheel th ...
- Consumers Clamor For DIY Healthcare Disruption
Marketing Daily, Sarah Mahoney - Monday, April 28, 2014
"Within a decade, the health business will look and feel like oth ...
- Square Adds Mobile Pickup, Features To Bolster Payments Service
Mobile Marketing Daily, Mark Walsh - Tuesday, April 29, 2014
Aiming to convince more businesses to adopt its payments system, Square ...
- Mobile Payments & Skipping the Checkout Line
MobileShopTalk, Chuck Martin - Tuesday, April 29, 2014
While most consumers like to shop in physical stores, many want ...
- Mobile, Social Driving 36% Of In-Store Sales
Marketing Daily, Sarah Mahoney - Monday, April 28, 2014
A new study from Deloitte Digital finds that stores are pouring the ...
- In-Store Assistance? Shoppers Take Mobile over Salespeople
MobileShopTalk, Chuck Martin - Monday, April 28, 2014
When it comes to reaching mobile shoppers, many retailers may be missi ...
- Burberry Targets China With Ali Baba Online Store
Around the Net In MAD London, Sean Hargrave - Friday, April 25, 2014
In a drive to reach the luxury Chinese market, British fashion bra ...
- Is Gen Y Powering Fur's Comeback?
Marketing Daily, Sarah Mahoney - Thursday, April 24, 2014
As sustainability debates have become more nuanced, many Millennial fashionistas are n ...
- Sony Taps Social Behavior To Find Influencers
Data and Targeting Insider, Laurie Sullivan - Wednesday, April 23, 2014
Sony is working with targeting data company Pursway to connect social behavi ...
- Simplicity Is 'Devine' For New Paint Line
Marketing Daily, Aaron Baar - Monday, April 21, 2014
"It's about the ease of use. The decision-making process isn't daunting; it ...
- CVS Caremark Creates IT Team To Manage SEO, Ecommerce Projects
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 21, 2014
CVS Caremark has begun putting together a technical team to support sear ...
- Targeting Aisle 5: A Report From The Proximity Marketing Trenches
Data and Targeting Insider, Steve Smith - Monday, April 21, 2014
My wife and I have seen the future of in-store proximity marketi ...
- Freshpet Lands In Whole Foods Supported By New Creative Campaign
MAD, Larissa Faw - Friday, April 18, 2014
The campaign is being developed by the brand's creative AOR Terry &am ...
- Millionaires Prefer Costco, Target, Home Depot
Marketing Daily, Sarah Mahoney - Saturday, April 19, 2014
"Most affluents still tend to live within their means, spending wisely. Th ...
- Consumers Fall Into Gap's Digital Initiatives
Marketing Daily, Sarah Mahoney - Thursday, April 17, 2014
Gap, which owns Old Navy, Banana Republic, Piper Lime and Athleta ...
- Walmart Slashes Fees For Money Transfers
Marketing Daily - Top of the News, Thom Forbes - Friday, April 18, 2014
Imagine you're selling something for $85 and Walmart comes along and sa ...
- Consumers Look for Banks with Mobile
MobileShopTalk, Chuck Martin - Friday, April 18, 2014
While the activities of banks have been steering them into aspects ...
- Search Data, Mixed With Time, Takes Nation's Pulse
SearchBlog, Laurie Sullivan - Friday, April 18, 2014
People increasingly rely on Internet data to plan for the future a ...
- Mars Rebrands, Plans Expansion
MAD, Larissa Faw - Wednesday, April 16, 2014
The agency known for its shopper-marketing expertise is changing its name fr ...
- AutoTrader Says Industry Must Connect Digital Dots
Marketing Daily, Karl Greenberg - Wednesday, April 16, 2014
At Wednesday's NADA /J.D. Power-sponsored Automotive Forum, Jim Franchi, division president ...
- Macy's Reignites American Icons Campaign
Marketing Daily, Sarah Mahoney - Thursday, April 17, 2014
Macy's is revisiting last year's American Icons marketing campaign, this time tappi ...
- Sam's Club Looking To Spark Electronics Sales
Marketing Daily, Sarah Mahoney - Wednesday, April 16, 2014
Anyone who buys a TV priced at $500 or more gets ...
- Pushing Deals to the Mobile Shopper
MobileShopTalk, Chuck Martin - Thursday, April 17, 2014
The app vs. mobile website discussion continues as consumers await the val ...
- NADA's McConnell Spotlights Franchise System Virtues
Marketing Daily, Karl Greenberg - Tuesday, April 15, 2014
Forrest McConnell III, chairman of the National Automobile Dealers Association and ...
- Mobile In-Store Shopping: It's a Process
MobileShopTalk, Chuck Martin - Wednesday, April 16, 2014
The influence of mobile on shopping behavior continues to become clearer eve ...
- W+K Selected As Citizen's Global Agency
Around the Net In Media, Phyllis Fine - Monday, April 14, 2014
Citizen has hired Wieden + Kennedy as its global branding agency. T ...