- Flipkart Moves to Marketing Wearables
Around the Net in IoT, Chuck Martin - Friday, October 30, 2015
After electronics and apparel, wearables is the next frontier for the country ...
- M&S Hit By Customer Data Glitch
Around the Net In MAD London, Sean Hargrave - Thursday, October 29, 2015
Marks & Spencer was forced to suspend its Web site last nig ...
- Bicester Village Outlet Owner Puts Global Media Up For Tender
Around the Net In MAD London, Sean Hargrave - Thursday, October 29, 2015
The company has approached agencies about the brief, which is understood ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, October 29, 2015
Wal-Mart secured the top spot on the leaderboard thanks to a 15 ...
- At OMMA, Sears Shows How It Uses Data To Build Relationships
Marketing Daily, Aaron Baar - Tuesday, October 27, 2015
"In order to be personalized, you have to know a lot abo ...
- Bye-Bye, Black Friday? REI Proves It's Already Happening
Marketing Daily, Sarah Mahoney - Tuesday, October 27, 2015
REI says it sent a letter to its 5.5 million members, explaini ...
- Local Marketing Essentials For Small Business Saturday
SearchBlog, Laurie Sullivan - Wednesday, October 28, 2015
New data shows that 26.7% of Small Business Saturday shoppers have househo ...
- 'People' Launches E-Commerce Hub
Publishers Daily, Erik Sass - Thursday, October 22, 2015
Time Inc.'s "People" has joined the list of publishers getting into t ...
- Alphabet Offering Shopping Insights Tool
Around the Net in Search Marketing, Gavin O'Malley - Wednesday, October 21, 2015
Alphabet is rolling out a Shopping Insights tool that gives retailers ...
- For Chicago Launch, Uniqlo Takes The Train
Marketing Daily, Sarah Mahoney - Wednesday, October 21, 2015
"Unless they've traveled outside Chicago, not a lot of people are famili ...
- Google's Mobile Go-To Holiday Search Moment
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 22, 2015
Google says it's important for companies to "be there," "be useful," a ...
- Videos Can Bolster Holiday Buying
Video Insider, Daisy Whitney - Thursday, October 22, 2015
One in four shoppers say that online videos are a regular sour ...
- Mobile Millennial Shoppers: 61% Looking for Immediate Deals
MobileShopTalk, Chuck Martin - Wednesday, October 21, 2015
It's no secret that mobile shoppers are getting more comfortable using the ...
- Target, UNICEF Create First Wearable For Hunger
Marketing Daily, Sarah Mahoney - Friday, October 16, 2015
Just in time for the holidays, Target is teaming up with UNIC ...
- Mobile Researcher NinthDecimal Strikes Location-Based TiVo Deal
MediaDailyNews, Wayne Friedman - Friday, October 16, 2015
NinthDecimal has entered a partnership with TiVo to determine whether exposure ...
- Oracle Data Cloud, Tapad Expand Partnership For Better Cross-Device Targeting
Mobile Marketing Daily, Ben Frederick - Friday, October 16, 2015
Tapad, a cross-device tech company, announced that they were deepening their relationsh ...
- Amazon Sues Hundreds Of Freelancers For Selling Fake Reviews
PolicyBlog, Wendy Davis - Monday, October 19, 2015
Continuing to battle paid reviews, Amazon has accused more than 1,100 individua ...
- Vector Media Group Ties Programmatic Search Advertising To Product Inventory Feeds
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 19, 2015
In a move that will pull advertising and marketing into the manufacturi ...
- John Lewis Talks Up The Rise Of The 'Master Shopper'
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
John Lewis has dubbed 2015 the year of the "master shopper" ...
- M&S Announces Sparks Loyalty Card
Around the Net In MAD London, Sean Hargrave - Thursday, October 15, 2015
M&S claims that Sparks, which will launch nationwide on 22 October, wi ...
- Boots UK Signs Content Deals With Eight Partners
Around the Net In MAD London, Sean Hargrave - Thursday, October 15, 2015
Boots UK has teamed with eight media partners to advise and suppo ...
- Wal-Mart Ups Digital Bets, Preps New Ads For In-Store Pickup
Marketing Daily, Sarah Mahoney - Wednesday, October 14, 2015
Wal-Mart reiterated its commitment to becoming an e-commerce powerhouse, capable of bringi ...
- Digital Consumers 'At Least Two Years' Ahead Of Retailers
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 14, 2015
Retailers are probably two years behind digital consumers when it comes ...
- Study Finds Online Groceries Not Just For Gen Y
Marketing Daily, Sarah Mahoney - Wednesday, October 14, 2015
While much of the gains are coming from predictable segments, consulting fi ...
- Holiday Shoppers Head to Store, Phones in Hand
MobileShopTalk, Chuck Martin - Wednesday, October 14, 2015
It looks like holiday shopping by mobile phone will be bigger th ...
- Brands Must Provide The Whole Magillah
Research Brief, Jack Loechner - Wednesday, October 14, 2015
According to a new BrandShop study, Ecommerce, as a segment of t ...
- IAB Moves Into The Neighborhood, Releases Guidelines For Local Advertising
SearchBlog, Laurie Sullivan - Wednesday, October 14, 2015
Locally targeted campaigns can make or break online strategies through digital interactio ...
- Retailers' Top IoT Business Challenges: Speed, Price Sensitivity
Connected Thinking, Chuck Martin - Tuesday, October 13, 2015
The fastest growing retailers may reap the early rewards from the Intern ...
- 70% of Fastest Growing Retailers See Beacons As High Value
Connected Thinking, Chuck Martin - Monday, October 12, 2015
The majority of successful retailers expect the Internet of Things to drastical ...
- Narrative Wins Digital, Social AOR Assignment From JCPenney
MAD, Steve McClellan - Thursday, October 8, 2015
New York-based Narrative is tasked with helping the retailer become more releva ...