- Smart Lights In Stores Can Pinpoint Shoppers to Within 8 Inches For Messaging
Connected Thinking, Chuck Martin - Sunday, June 12, 2016
Indoor beaconing is going wall to wall. Or more accurately, it's goi ...
- Co-Marketing With Product Listing Ads Goes Programmatic Through HookLogic
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 10, 2016
HookLogic, which focuses on ads for retail ecommerce sites, has extended i ...
- Beacons On Buses Trigger Mobile Advertising To Pedestrians
Connected Thinking, Chuck Martin - Thursday, June 9, 2016
Consumers walking on busy streets in major cities are likely being beacone ...
- Madison Avenue, Meet Pepper The Robot
Connected Thinking, Chuck Martin - Wednesday, June 8, 2016
Marketing messaging via robots is on the way, even if the substan ...
- GroupM Unveils New Target-Dedicated Agency
MAD, Steve McClellan - Wednesday, June 8, 2016
GroupM has created a new, Minneapolis-based agency called Team Arrow Partners ...
- Women Like Brands Online
The Social Graf, Erik Sass - Thursday, June 9, 2016
According to Influenster, 94% of female social users polled said they intera ...
- Sportswear Retailer Launches VR Shopping App
Around the Net in IoT, Chuck Martin - Wednesday, June 8, 2016
Sportswear retailer Moosejaw is taking advantage of VR commerce by rolling out ...
- E-Receipts: Deeper Cross-Channel Insight, Better Customer Service -- What's Not To Like?
EuroMail, Sean Hargrave - Wednesday, June 8, 2016
E-receipts have to be one of the biggest cross-channel quick wins f ...
- Stores Should Shake Their Millennial Myopia
Marketing Daily, Sarah Mahoney - Tuesday, June 7, 2016
Says Hana Ben-Shabat, a partner at A.T. Kearney and co-author of "A ...
- Personalization Drives Product Sales; Companies Invest Elsewhere
MobileShopTalk, Chuck Martin - Tuesday, June 7, 2016
One of the big promises of mobile has been personalization. Highly releva ...
- Mobile Makes Sense For Younger Shoppers
Mobile Insider, Gavin O'Malley - Tuesday, June 7, 2016
Hard as it may be for aging consumers to understand, mobile te ...
- The Best Retailers Will Combine Bricks and Clicks
Research Brief, Jack Loechner - Tuesday, June 7, 2016
Pioneering research into the new economics of multisided platforms, presents a pap ...
- Walmart Adds Uber; Target Leaves Curbside
Marketing Daily, Sarah Mahoney - Friday, June 3, 2016
Wal-Mart is about to announce to shareholders that it will test groce ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, June 6, 2016
The announcement of two new models and a flurry of international ne ...
- MailChimp Delivers Predictive AI To SMBs
Email Marketing Daily, Jess Nelson - Friday, June 3, 2016
MailChimp expanded its email marketing technology platform this week with predictive intelligenc ...
- Walmart Re-Embraces The Complexity Of The Smiley Face
Marketing Daily, Sarah Mahoney - Thursday, June 2, 2016
The world's largest retailer says it hopes the icon will add spa ...
- The Birth Of The Salesforce Commerce Cloud: Demandware Acquired For $2.8B
Email Marketing Daily, Jess Nelson - Wednesday, June 1, 2016
Salesforce took a giant leap into the retail realm on Wednesday wi ...