MediaPost Publications - Tag: rich media advertising

Tag results for "rich media advertising" for October 2013

Google Inks MediaVest Deal, Eliminates Ambiguity In Online Ad Buys
Online Media Daily, Laurie Sullivan - Thursday, October 24, 2013
The uncertainty of what media will cost six months in advance c ...
Digital Advertising Needs to Build Awareness It's Good for Something Beyond Building Awareness
VidBlog, P.J. Bednarski - Wednesday, October 16, 2013
A new report from eMarketer tackles the fact that marketers almost alwa ...
Online Video Is Not Marketing's Silver Bullet, Says an Aussie Content Exec
Around the Net in Video, P.J. Bednarski - Thursday, October 10, 2013
Richard Parker, head of strategy for content marketing agency Edge says markete ...
Visa Takes 'Football Fantasy' Campaign Mobile
Online Media Daily, Mark Walsh - Wednesday, October 9, 2013
As part of its #MyFootballFantasy campaign kicked off last month with t ...
AOL Overpaid for Adap.tv, Says StreamingMedia.com
Around the Net in Video, P.J. Bednarski - Monday, October 7, 2013
AOL in July announced it would buy ad technology platform provider Adap. ...
Filippo Berio Launches Largest-Ever Ad Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, October 2, 2013
The imported Italian brand, the leading olive-oil seller in the U.S., wi ...