- OMMA Programmatic: A Q4 Temperature Check On Quality, Price, And Availability
Real-Time Daily, Tobi Elkin - Tuesday, September 27, 2016
The consensus at a panel during OMMA Programmatic is that prices a ...
- Existing Metrics May Perpetuate Ad Blocking
RTBlog, Tobi Elkin - Monday, September 19, 2016
Existing ad metrics may perpetuate ad blocking, according to ad tech fi ...
- Email Still Delivering Strong ROI, EMarketer Report Shows
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, September 14, 2016
Despite whisperings of its decline in recent years, email remains a growin ...
- ROI Means Email Is Still Going Strong
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, September 14, 2016
The well-known Mark Twain quip -- "The reports of my death a ...
- Matomy Launches myDSP, Self-Serve Demand-Side Platform
Real-Time Daily, Philip Rosenstein - Wednesday, September 7, 2016
Digital marketing company Matomy announced Wednesday the release of its myDSP servic ...
- Product Transparency Creates Trust
Research Brief, Jack Loechner - Monday, September 5, 2016
Consumer demand for product transparency is on the rise, and brands th ...