Tag results for "rtb" for November 2012
- D.O.A.: Death of AdvertisingAs I have followed the RTB and programmatic trade media, I fi ...
- Meal-Time Displaces Real-Time: Thanksgiving Analysis Shows RTB Cost Soaring As Volume CrashesIn one of the first detailed analyses of the seasonal fluctuations ...
- Top-10 Predictions For Real-Time Bidding In 2013As autumn comes to an end and we prepare for 2013, it ...
- How Facebook Became An RTB Game-ChangerMuch has been said about the Facebook Exchange since its summer debu ...
- Quantcast Unveils Self-Serve Platform: Enables Brands, Publishers To Define Real-Time Audience SegmentsCensus-based online audience giant Quantcast is continuing to expand and diversify wi ...
- Real-Time Bidding Soars, Display Ads To Hit $15 BilTo the dismay of resistant publishers and marketers, real-time bidding will accou ...
- Let's Debate: RTB's True Cost Of Goods Sold I'm a big fan of debates. In fact, they were my favori ...
- IgnitionOne Adds Facebook Exchange SupportIgnitionOne released support for Facebook Exchange in its Digital Marketing Suite ...
- The Time Has Come For Mobile RTBFirst, RTB in mobile is at a tipping point today. Second, the ...
- Delivering Mobile Ads Through RTB: Long Way To GoIn recent years, two important trends in digital have occurred simultaneously: real-ti ...
- Looking Under The Hood Of RTBReal-time bidding has proven to be a revolutionary advancement in the displ ...
