- Azteca America Wraps Upfront Sales
MediaDailyNews, David Goetzl - Wednesday, December 28, 2011
Spanish-language network Azteca America has wrapped its upfront selling season for commitmen ...
- Online, Mobile Sales Gain For Holiday
Online Media Daily, Mark Walsh - Tuesday, December 27, 2011
Mobile shopping is likely to grow as a result of people receivi ...
- Autos Sprint To (Relatively) Big Finish
Marketing Daily, Karl Greenberg - Friday, December 23, 2011
We are coming down the stretch, and everyone in the auto busine ...
- Social Media Brings Nike 'Closer Than Ever'
Marketing Daily, Sarah Mahoney - Thursday, December 22, 2011
"We're using digital to change everything about the product creation process," Ma ...
- Record Sales Eyed; Walmart, Target Start Slugging
Marketing Daily, Sarah Mahoney - Thursday, December 15, 2011
Looks like there's a little more juice in those jingle bells th ...
- Cars Ads Bearing Gifts? No, Thanks
Marketing Daily, Karl Greenberg - Wednesday, December 14, 2011
Ad tracking firm Ace Metrix says there are more than 150 n ...
- ABC Ups 3 Ad Sales Execs
MediaDailyNews, Wayne Friedman - Tuesday, December 13, 2011
ABC has promoted three executives to senior vice president -- Doug Hochstad ...
- Paid Search Drives Offline Sales, Compensation Model Flawed
Online Media Daily, Laurie Sullivan - Monday, December 12, 2011
Paid search and display ads more often drive online activity into brick-and-mort ...
- Traditional Video Outsells Online Content
MediaDailyNews, Wayne Friedman - Friday, December 9, 2011
Consumer purchases on online video content are rising rapidly -- but sti ...
- Salvage Heads Digital Sales For CBS Radio
MediaDailyNews, Erik Sass - Monday, December 5, 2011
CBS Radio has appointed Neil Salvage as its head of digital sal ...
- Is Wendy's Poised To Overtake BK As #2 QSR?
Marketing Daily, Karlene Lukovitz - Thursday, December 1, 2011
Burger King's new kids' meals and fries initiatives and pumped-up marketing a ...
- Despite Booming Black Friday, November Sales Soft
Marketing Daily, Sarah Mahoney - Friday, December 2, 2011
Luxury department stores, led by Saks and Nordstrom, had strong months. B ...
- Industry Rolls Big In November
Marketing Daily, Karl Greenberg - Thursday, December 1, 2011
Automakers are bullish going into the home stretch as Black Friday help ...