- Tumblr Debuts Beta Launch Auto-Play Video Ads
MediaDailyNews, Gavin O'Malley - Tuesday, October 28, 2014
A week after debuting its new video player, Tumblr announced the be ...
- Changes On Baidu's Ad Network
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 27, 2014
Those buying paid-search ads on Baidu might have noticed an increase ...
- Amazon Fire's New $39 Dongle Could Be A Flamethrower Aimed At Google's Chromecast
VidBlog, P.J. Bednarski - Monday, October 27, 2014
The $39 Amazon Fire TV Stick, announced today, is an alternative ...
- Citi Named As Yahoo Live Sponsor
MediaDailyNews, Mark Walsh - Thursday, October 23, 2014
Citi will become an official sponsor of Yahoo Live and exclusively spons ...
- Bing Ads Develops Universal Event Tracking Across Devices
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 23, 2014
Bing Ads has developed a way to define and track performance a ...
- DataPop Launches OmniAds Turning Product Catalogs Into Ads
Around the Net in Search Marketing, Laurie Sullivan - Thursday, October 23, 2014
DataPop Thursday launched of OmniAds, a product that helps retailers treat their merchandise catalo ...
- Real-Time With TheStreet's DeMarse, AppNexus' First Woman Board Member
RTBlog, Tyler Loechner - Thursday, October 23, 2014
AppNexus, a large independent ad tech firm that sits as close ...
- Why SEO Never Lived Up To Its Potential
Search & Performance Insider, Gord Hotchkiss - Thursday, October 23, 2014
IAB Canada President Chris Williams asked me a great question last wee ...
- Google: Colors Change With The Seasons
SearchBlog, Laurie Sullivan - Thursday, October 23, 2014
Weather data integrated into search campaigns has became a factor in t ...
- Yahoo Projects Tumblr Ad Revenue To Hit $100M In 2015
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, October 22, 2014
Yahoo expects Tumblr to take in more than $100 million in ...
- Epsilon Rebrands, Refocuses On Marketing Services
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 22, 2014
Epsilon, known for its data, said Wednesday the company will refocus i ...
- How To Avoid Panda's Web Site Traffic Declines From Aggressive Advertising
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 22, 2014
Too aggressive in the number of advertisements running on your Web sit ...
- Three's Company: Mobile, Location & Programmatic
RTBlog, Tyler Loechner - Wednesday, October 22, 2014
Mobile advertising, programmatic buying and location-based targeting have been quite the tr ...
- Yahoo Tops Earnings Expectations In Q3
Search & Performance Marketing Daily, Mark Walsh - Tuesday, October 21, 2014
Yahoo on Tuesday reported better-than-expected financial results for Q3, perhaps giving C ...
- Digital Ad Revenue Hits $23 Billion In First Half Of 2014
MediaDailyNews, Laurie Sullivan - Monday, October 20, 2014
Internet ad revenue rose 15% to $23.1 billion during the first s ...
- Yahoo Said To Offer Updated Turnaround Plan
Search & Performance Marketing Daily, Mark Walsh - Monday, October 20, 2014
Under pressure from activist investor Starboard Value LP, Yahoo CEO Marissa May ...
- Google Tells Agencies To Be More Transparent
SearchBlog, Laurie Sullivan - Monday, October 20, 2014
Transparency remains top of mind for Google. New rules coming to Goog ...
- Going Global By Acting Local
Around the Net in Search Marketing, Laurie Sullivan - Friday, October 17, 2014
Think global, act local. Marketers have heard it before. Globalization and Intern ...
- Mobile Said To Take Budget From Print, TV
MoBlog, Mark Walsh - Friday, October 17, 2014
Marketers plan to increase mobile ad spending this year at the expen ...
- Google's 3Q Revenue Rises 20%, Takes Wrapper Off Lollipop
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 16, 2014
Google had a busy week. The company unveiled a new version ...
- Google Looks Toward 'Other' Markets To Offset Slowing Paid-Search Clicks
SearchBlog, Laurie Sullivan - Friday, October 17, 2014
During the earnings call with investors and analysts Thursday, Google showed sig ...
- Yahoo Launches DIY, Latest Digital Magazine Site
MediaDailyNews, Mark Walsh - Wednesday, October 15, 2014
Yahoo on Wednesday extended its rollout of digital magazines with the laun ...
- Adobe Predicts Smartphones Will Contribute 40% To Paid-Search Traffic In 2015
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 15, 2014
Marketers spent 22% globally on search engine marketing in Q3 2014, p ...
- Boo: Google's And Experian Marketing's Top Halloween Costume Searches
SearchBlog, Laurie Sullivan - Wednesday, October 15, 2014
The National Aeronautics and Space Administration captured a spooky picture of t ...
- Honey, My iPhone Shrunk My Fingers!
Mobile Insider, Steve Smith - Tuesday, October 14, 2014
While preliminary and incomplete, some early metrics suggest that iPhone 6 use ...
- How Much Do Misguided Clicks On Paid-Search Ads Cost Brands?
SearchBlog, Laurie Sullivan - Tuesday, October 14, 2014
A better question might be: How much does Google earn quarterly ...
- Publicis Groupe Bets Big On South Africa, Buys Three More Shops There
MAD, Steve McClellan - Wednesday, October 8, 2014
The purchases include branding firm BrandsRock, digital shop Liquorice and Machine, whi ...
- Yahoo Said To Lay Off 400 In India
Search & Performance Marketing Daily, Mark Walsh - Tuesday, October 7, 2014
Yahoo is laying off an estimated 400 employees at its offices ...
- Search Intent Data Behind The Selfie
SearchBlog, Laurie Sullivan - Wednesday, October 8, 2014
Selfies tell a lot about a person, but not necessarily what ma ...
- Preparing For A Keywordless SEM World
Search & Performance Insider, David Rodnitzky - Monday, October 6, 2014
Keywords - the historical currency of SEM - are dying. Google ...