- Agencies Will See Less Red When Pitching Clients: Redbooks, RRH Offer Free, Self-Serve Listings
MAD, Joe Mandese - Tuesday, January 31, 2017
In what they claim is an industry first, ad agencies will n ...
- Tech Companies Challenge Trump's Travel Ban
MediaDailyNews, Laurie Sullivan - Tuesday, January 31, 2017
GitHub, an open-source development community, seems to be spearheading a Tuesday meeti ...
- Tech Community Turns To Email To Speak Out Against Immigration Ban
MediaDailyNews, Jess Nelson - Tuesday, January 31, 2017
Google employees in eight offices across the United States staged a walko ...
- IAB: Tough To Prove ROI With Data-Driven Campaigns
MediaDailyNews, Laurie Sullivan - Monday, January 30, 2017
Proving ROI remains one challenge in a long list of obstacles cit ...
- Talking Video Search: Q&A With Wistia's Phil Nottingham
Search & Performance Insider, Aaron Baar - Tuesday, January 31, 2017
With the explosion of video roll, it's time for marketers to beg ...
- SMB Challenges Prompt Local Search Association To Launch Certification Program
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 30, 2017
About 44% of small business owners admit they are challenged to fi ...
- SoundHound Raises $75M In Series D Funding To Further AI In Products
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 31, 2017
SoundHound on Tuesday announced $75 million in new funding. The company h ...
- Hitwise Intros Hourly Data Reporting Per Category
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 31, 2017
Hitwise, a division of Connexity, will introduce an insight reporting capability Tuesd ...
- How Reservations.com Grew Traffic 172% YoY
SearchBlog, Laurie Sullivan - Tuesday, January 31, 2017
Reservations.com offers a variety of choices, from the most popular hotel ...
- Google Creates 'Crisis' Campaign
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 30, 2017
Google has created a $2 million crisis fund that can be match ...
- Google AMP In News Section More Than Doubles Ranking Results
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 30, 2017
A Rank Ranger report published Monday suggests using Accelerated Mobile Projects (AM ...
- Yahoo, Pizza Hut Team Up For Super Bowl Squares Pick'em
MediaDailyNews, Laurie Sullivan - Friday, January 27, 2017
Yahoo teamed up with Pizza Hut to launch a new digital ga ...
- Signpost Personifies AI, Takes Identity Targeting To Facebook
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 27, 2017
Signpost has integrated its artificial intelligence technology with Facebook, allowing Mia ...
- Google Recalls Employees: Microsoft, Facebook Warn U.S. Policies Could Impact Ad Tech
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, January 29, 2017
Three of the largest ad-tech companies have sent a warning to employee ...
- Ads Optimized By Google AMP Load Six Times Faster
SearchBlog, Laurie Sullivan - Monday, January 30, 2017
Google made two ad partner announcements -- with TripleLift and Cloudflare ...
- YouTube And Mobile Search Send Profits Soaring At Google
Around the Net In MAD London, Sean Hargrave - Friday, January 27, 2017
Growing advertising revenues from YouTube and mobile searches have powered Alphabet, t ...
- Is Mobile Search Cannibalizing Google's Core Search Business?
MoBlog, Gavin O'Malley - Friday, January 27, 2017
Along with the continued strength of YouTube, Alphabet on Thursday credited mobi ...
- Microsoft Bing Revenue Rises 12%, Google Mobile Search Leads Alphabet Gains
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 26, 2017
Microsoft and Alphabet reported fourth-quarter revenue Thursday. Both companies experienced an upti ...
- Mobile Search Quenches Valentine's Day Impulse Purchases
SearchBlog, Laurie Sullivan - Friday, January 27, 2017
Optimizing search campaigns for Valentine's Day, which arrives in a little mo ...
- Congress Urged To Nix Broadband Privacy Rules
PolicyBlog, Wendy Davis - Thursday, January 26, 2017
The FCC's tough broadband privacy rules are "counterproductive to actual consumer priva ...
- Mobile Paid-Search Costs On The Rise, iProspect Says
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 26, 2017
A report released Thursday suggests that this year marketers can expect ...
- Data Suggests Brands Tie Search To 'Prospecting,' Programmatic Tactics
SearchBlog, Laurie Sullivan - Thursday, January 26, 2017
The connection between search and display has become more apparent in t ...
- Extreme Reach Kicks Off Campaign To Stream TV Ads Cross-Platform
Television News Daily, Laurie Sullivan - Wednesday, January 25, 2017
Extreme Reach has launched a marketing campaign for a new cloud-based vid ...
- ABC Pulls In Google For TGIT Lineup, Personalizes Cross-Channel Campaign
Television News Daily, Laurie Sullivan - Wednesday, January 25, 2017
ABC has been working closely with Google to develop a cross-channel campai ...
- Consumer Identity Data Becomes Big Business
Data and Targeting Insider, Laurie Sullivan - Thursday, January 26, 2017
In 2017, more companies will clean up their CRM databases to veri ...
- Do Ad Blockers Have A Good Point? Are Digital Ads Just Too Untrustworthy?
London Blog, Sean Hargrave - Wednesday, January 25, 2017
Google blocked twice as many bad ads last year as in 201 ...
- Holiday Behavior Shows Research Requires Multiple Channels
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 24, 2017
Conversion rates rose week-over-week from October 1, 2016 through November 30, 20 ...
- Google's Mobile Edge Slowing Bing's Growth
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 24, 2017
Despite Bing's attempt to push out products that make life easier f ...
- Google Releases 2016 Bad Ads Report, Updates On Fake News
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 25, 2017
Google released its 2017 Bad Ads report Wednesday to give a rec ...
- Super Bowl Ads Get Mixed Signals From 'Cautious Consumerism'
SearchBlog, Laurie Sullivan - Wednesday, January 25, 2017
Consumer confidence rose in December 2016 and dipped 2% in January 201 ...