- ESPN, ABC 'Celebration' For World Cup Opening
MediaDailyNews, David Goetzl - Tuesday, May 25, 2010
ABC, which will feature the World Cup final on July 11, wi ...
- World Cup Mascots: Borderline Offensive, Oddly Mincing
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 25, 2010
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- Fouling FIFA Will Get You A Red Card
Marketing: Sports, Barry Janoff - Tuesday, May 25, 2010
With the U.S. seeking to host the World Cup in either 20 ...
- See the Soccer Spot Nike Says Might Be Its Best Ad Ever
Around the Net In Brand Marketing, Thom Forbes - Friday, May 21, 2010
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- Univision Scores Soccer's El Tri
MediaDailyNews, David Goetzl - Thursday, May 20, 2010
In a striking deal, Univision has grabbed rights to Mexican national socc ...
- T-Mobile Hosts 'Futbol' Promotion
Marketing Daily, - Wednesday, May 19, 2010
T-Mobile USA is giving away 2,010 soccer-themed and cash prizes as pa ...
- Yahoo Ramps Up World Cup Coverage
Online Media Daily, Mark Walsh - Wednesday, May 19, 2010
Counting on a huge global audience online for what's billed as t ...
- Hispanic Marketing Giant Henry Cardenas Goes The Extra Step
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 12, 2010
Melissa Harris writes that event promoter Henry Cardenas is one of tho ...
- Visa Intros FIFA World Cup App
Marketing Daily, - Tuesday, May 11, 2010
Available through social media channels including Facebook, the application helps users crea ...
- U.S. Men's Soccer Uniform Reflects Our National Indifference
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 11, 2010
New uniforms for the men's U.S. National soccer team betray a not-so-subt ...
- Tecate Contest Leverages Passions For Soccer
Marketing Daily, Karl Greenberg - Friday, May 7, 2010
Although the program is based in the U.S., the focus is t ...