- Shazam Teams With Bud Light, Jaguar For Super Bowl Promos
Mobile Marketing Daily, Mark Walsh - Friday, January 31, 2014
Twitter has taken center stage when it comes to second-screen activity arou ...
- Facebook Taking Social TV Seriously With UK Tie-Up
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, January 31, 2014
In the UK, Facebook just partnered up with social TV analytics compa ...
- For Street 750, X Games, Capt. America, Ride A Harley
Marketing Daily, Karl Greenberg - Thursday, January 30, 2014
Part of H-D's Dark Custom line of bikes, the new Street 5 ...
- 5 Things Super Bowl Advertisers Should Be Doing But Aren't
MediaDailyNews, A.J. Vernet - Thursday, January 30, 2014
Pre-game, post-game and everything in between, the Super Bowl provides a myri ...
- Social Media Sales Conversions: Q&A With Extole's Matt Roche
MediaDailyNews, Charlene Weisler - Thursday, January 30, 2014
Matt Roche, CEO of Extole, helps to answer the question of h ...
- Facebook Unveils 'Paper' Reader App
Mobile Marketing Daily, Mark Walsh - Thursday, January 30, 2014
Facebook CEO Mark Zuckerberg has often described the role of the site ...
- Long Live The #SuperBowl
Real-Time Daily, Lora Schaeffer - Friday, January 31, 2014
Once upon a time, marketers would create epic campaigns, unveil them ...
- Replace Real-Time With Right-Time!
Real-Time Daily, Gavin O'Malley - Friday, January 31, 2014
Forget about real-time marketing. Instead, agencies should be putting their best min ...
- Google And Facebook: Analyzing What's Said (And Not) In Earnings Reports
SearchBlog, Laurie Sullivan - Friday, January 31, 2014
Analyzing sentiment has become second nature for online marketers prior to designi ...
- Why Your Social Strategy Is Failing
Show Daily, Gavin O'Malley - Friday, January 31, 2014
Where are brands going wrong with social media? Where to begin?! T ...
- Repeating Oreo's Super Bowl Magic
Show Daily, Gavin O'Malley - Friday, January 31, 2014
Speaking of Oreo's spontaneous success at last year's Super Bowl, the brai ...
- Facebook Fighting Twitter On Social TV Supremacy
Show Daily, Gavin O'Malley - Friday, January 31, 2014
Despite Facebook's clear size advantage, Twitter remains the go-to destination for "second-scree ...
- Key Traits Of A Good Community Manager
Show Daily, Gavin O'Malley - Friday, January 31, 2014
A comedian, a romance writer, and an economics major walk into ...
- What $4M, Cost Of 30-Second Super Bowl Ad, Could Buy On Social Media
Social Media & Marketing Daily, Tyler Loechner - Friday, January 31, 2014
What could $4 million buy an advertiser this year? It could ha ...
- Facebook Is No Longer Social Media, But That's OK
Social Media & Marketing Daily, Mary Snauffer - Thursday, January 30, 2014
Since going public -- especially over the last few months -- Facebo ...
- Social Media Helps Smokers Quit
The Social Graf, Erik Sass - Friday, January 31, 2014
While it was invented to facilitate sharing pictures of cats, it tur ...
- Social Media Ad Firm Moontoast Raises $4.5 Million
Around the Net In MAD Boston, Val Brickates Kennedy - Thursday, January 30, 2014
Moontoast announced Thursday it closed an additional $4.5 million in its Seri ...
- Facebook Finds Secret To Mobile Success
Around the Net in Mobile, Gavin O'Malley - Thursday, January 30, 2014
Rather than forging a unified front, Facebook appears to taking a divide-and-conqu ...
- Facebook Unveils Mobile App Paper
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, January 30, 2014
Facebook on Thursday gave the world its first peek at Paper ...
- FordDirect Says Digital, Mobile Move Metal
Marketing Daily, Karl Greenberg - Wednesday, January 29, 2014
The Automotive Digital Advertising Survey, which FordDirect says tracks how digital advertisi ...
- Viggle Acquires TV Dijit Media, Integrates NextGuide Tech
MediaDailyNews, Mark Walsh - Wednesday, January 29, 2014
Consolidation continues in the social TV space as Viggle on Wednesday announc ...
- Facebook Unveils Paper
Show Daily, Gavin O'Malley - Thursday, January 30, 2014
Facebook on Thursday gave the world its first peek at Paper ...
- How To Ride That Social Data Wave
Show Daily, Gavin O'Malley - Thursday, January 30, 2014
How are agencies staying afloat in an ever deeper sea of soci ...
- Keep It Simple With Social Data, Stupid!
Show Daily, Gavin O'Malley - Thursday, January 30, 2014
More on the big problem that is managing social data, Michoel Ogin ...
- How To Connect Social Sentiment To Conversions
Show Daily, Gavin O'Malley - Thursday, January 30, 2014
These days, a lot of tech vendors will tell you they c ...
- Mobile Ads Help Rocket Facebook Revs 63%
Social Media & Marketing Daily, Mark Walsh - Wednesday, January 29, 2014
Mobile advertising made up the majority of Facebook's ad sales in t ...
- Most Super Bowl Viewers Will Share Ads on Social Media
The Social Graf, Erik Sass - Thursday, January 30, 2014
It's no secret that for many viewers, the most interesting part ...
- Evan Williams' Medium Raises $25M
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, January 29, 2014
Medium, Evan Williams’ media start-up, just raised $25 million from a lo ...
- Pizza Hut Live-Auditions Fans For Game Day Spot
Marketing Daily, Karlene Lukovitz - Tuesday, January 28, 2014
The brand will run nine new 30-second spots on the Fox netwo ...
- Esurance Teases Post-Super Bowl Spot
Marketing Daily, Tanya Gazdik - Wednesday, January 29, 2014
Esurance is teasing a post-game Super Bowl TV spot that promises somethi ...