- More Confidence, More Advertising
Research Brief, Jack Loechner - Thursday, October 21, 2010
According to figures recently released by The Nielsen Company, global ad spendi ...
- Jewelry, Gift Cards Top Holiday Wish Lists
Marketing Daily, Sarah Mahoney - Tuesday, October 19, 2010
People seem to be taking "baby steps toward a new normal," N ...
- Boom(er) Or Bust Holiday Season?
Engage:Boomers, Mark Bradbury - Monday, October 18, 2010
While many marketers have not yet grasped the value of this boomi ...
- Even As They Slash Prices, Grocery Chains Increase Ad Spend
Around the Net In Brand Marketing, Thom Forbes - Friday, October 15, 2010
Supermarket chains are increasing their advertising and -- sometimes concurrently -- slashi ...
- Foodservice Spending Up Slightly in Q2
Marketing Daily, - Tuesday, October 12, 2010
"Around the world, most of our analysts describe their economic environment a ...
- Slow and Steady: Ad Rates Up 3.8%
Marketing Daily, - Tuesday, October 12, 2010
Though many advertising categories are down, automotive is one of the f ...
- Winter Holiday Forecasts: Moderately Subdued
Marketing Daily, Sarah Mahoney - Friday, October 1, 2010
"We expect consumers to shop, but we think they will be subdue ...