- Hitting The Top Shelf With Digital
Marketing Daily, Paul Newnes - Tuesday, April 23, 2013
The brand-level communications of spirits through digital are starting to rock. Y ...
- Label 5 Scotch Sends Fans To NYC For Web Series
Marketing Daily, Karlene Lukovitz - Wednesday, April 17, 2013
The fans' mission: To demonstrate, via the challenges, Label 5's philosophy ...
- JD's Gentleman Jack Gets First Integrated Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, April 16, 2013
The campaign's creative uses the concept of a "secret society" dubbed "T ...
- Dos Equis Creates Early Cinco de Mayo Event
Marketing Daily, Karlene Lukovitz - Thursday, April 4, 2013
Dos Equis is certainly a leading beverage choice on this increasingly popul ...
- China's Top Liquor Makers Brace For Slowdown
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 3, 2013
China's largest makers of "baijiu" liquor will see a slowdown this ye ...