Garfield at Large
MediaPost Week in Review
The Agency Business
MAD: MediaPost's Agency Daily
Accounts in Review
Out to Launch
People on the Move
Stan Mack's Real Mad
MAD - London
Online Media, Marketing
Daily Online Examiner
Email Marketing Daily
EU Email Marketing Daily
Email Insider Europe
Mobile Shop Talk
Search Marketing Daily
Social Media & Marketing Daily
The Social Graf
Online Media, Marketing
Data & Targeting Insider
Publishing & Publishers
The Daily Blog
Supply Side Insider
& The Media
Audience Buying Insider
Brand and Product Marketing
Thom Forbes: Top of the News
Engage Target Market Newsletters
Industry Sector Newsletters
Marketing Tools & Strategies
2016 Events Calendar
2017 Events Calendar
November 17, 2016, CO
Email Insider Summit
December 4 - 7, 2016, UT
Search Insider Summit
December 7 - 10, 2016, UT
Creative Media Awards
January 25, 2017, New York City
Email Insider Summit Europe
January 30 - February 2, 2017, The Alps
TV Insider Summit
October 16 - 19, 2016, Mohonk
Publishing Insider Summit
October 10 - 13, 2016, Austin
OMMA Bots & Chat
September 29, 2016, NYC
September 29, 2016, NYC
September 28, 2016, NYC
September 28, 2016, NYC
September 27, 2016, NYC
September 26, 2016, NYC
OMMA at Advertising Week
September, 2016, NYC
Brand Marketers Summit - Cross-Channel
August 24 - 27, 2016, Lake Tahoe
Programmatic Insider Summit
August 21 - 24, 2016, Lake Tahoe
IoT Marketing Forum
August 3, 2016, NYC
Masters of Media Selling
August 2 - 4, 2016, NYC
Agency of the Year
Content Marketing Insider Summit
Cross-Channel Marketing Insider Summit
Digital Out of Home Awards
Future of Media
Marketing Automotive Awards
Marketing Sports: Soccer in America
Mobile Insider Summit
OMMA at Internet Week
OMMA at SXSW
OMMA Audience Buying
OMMA Marketing Tech
OMMA Programmatic in New York
OMMA Programmatic TV
OMMA San Francisco
Online All Stars
Social Media Insider Summit
Video Insider Summit
Creative Media Awards (January 25, 2017, New York City)
OMMA Awards (September 26, 2016, NYC)
Appy Awards (May 17, 2016, NYC)
Marketing Automotive Awards (March 24, 2016, NYC)
Online All Stars (January 27, 2016, NYC)
Agency of the Year (January 21, 2016, NYC)
Digital Out of Home Awards (November 3, 2015, NYC)
Become A MediaPost Member
Subscribe to your choice of industry specific newsletters, save $100 on conferences, search member directories, comment on stories and more. Free to qualified media, marketing and advertising professionals.
All Member Directory
Manage My Account
Manage My Subscriptions
Feedback Loop (Comments)
About and Contacts
Forgot your password?
Results for sponsored content
The Fine Line Between Sponsored Content & Advertising
Online Publishing Insider, Rich Routman - Thursday, October 13, 2016
The rise of sponsored content has been in the news a lot ...
Honda Partners With Adam Savage,Tested For Ridgeline
Marketing Daily, Tanya Gazdik - Monday, October 3, 2016
"Challenging convention is a common thread that the Honda Ridgeline and Adam ...
Mic Finds A Way For Advertisers To Sponsor Editorial Videos On Facebook
Around the Net in Real-Time, Tobi Elkin - Thursday, September 15, 2016
Mic has introduced a new video ad product on Facebook "that's designed ...
Advertisers: Take A Page, Or A Listen, From Pandora
RTBlog, Tobi Elkin - Wednesday, August 31, 2016
Pandora's Sponsored Listening ad program, which launched last year, is an interesting ...
Time For The FTC Crackdown
MediaDailyNews, Holly Pavlika - Monday, August 29, 2016
The recent crackdown on influencer content and native advertising disclosures is not ...
NEW! KFC, WWE, Introduce SummerSlam Viewers To New Colonel Sanders
Out to Launch, Amy Corr - Monday, August 22, 2016
The latest incarnation of KFC's Colonel Sanders is the sassiest and sexiest ...
UK Regulator Warns Influencers On Social Media Ads
The Social Graf, Erik Sass - Friday, August 12, 2016
The FTC's British counterpart is cracking down on advertisers and influencers who ...
FTC Tightens Disclosure Rules For Influencers
The Social Graf, Erik Sass - Monday, August 8, 2016
The Federal Trade Commission hopes to tighten rules for marketers working with ...
Snapchat Celebs Mark Sponsored Ads
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, August 4, 2016
This week, some of the platform's biggest stars—Josh Peck, Shaun McBride and ...
Six Million (Really Naughty!) Things You Can Watch On Instagram
Around the Net in Video, P.J. Bednarski - Thursday, August 4, 2016
Maybe we're stretching a little But a Wall Street Journal podcast features ...
Dark Social: Emperor's New Clothes Or Huge Olympic Opportunity?
London Blog, Sean Hargrave - Friday, July 22, 2016
Researchers are saying dark social will be a huge opportunity during the ...
As Millennials Tune Out, Stream In, Expect Sponsorship To Trump Spots
London Blog, Sean Hargrave - Tuesday, July 12, 2016
They're already harder to reach through display and now Millennials' live TV ...
Thrillist Launches Supercall To Cover Lifestyle Of Drinking
Publishers Daily, Sara Guaglione - Thursday, June 30, 2016
Thrillist Media Group's content lab The CoLab is launching its first incubated ...
Rachael Ray's Nutrish Partners With BuzzFeed
Marketing Daily, Tanya Gazdik - Thursday, June 23, 2016
Ainsworth Pet Nutrition, manufacturer of the Rachael Ray's Nutrish line of pet ...
'Country Living,' Go RVing Team For Cover, Events
Publishers Daily, Sara Guaglione - Thursday, June 23, 2016
The partnership is an expansion of Go RVing's sponsorship with the brand ...
Time Inc. Launches Breakfast-Focused Digital Brand Extra Crispy
Publishers Daily, Sara Guaglione - Friday, June 3, 2016
Extra Crispy, a new digital editorial brand, is dedicated to the culture ...
Research Finds Native Advertising Can Damage Media Outlets' Reputations
Native Insider, Tobi Elkin - Wednesday, May 18, 2016
In a Pennsylvania State University study, when content was identified as native ...
'Martha Stewart Living,' Arm & Hammer Create 'Martha University'
Publishers Daily, Sara Guaglione - Thursday, April 28, 2016
'Martha Stewart Living' and Martha Stewart Digital are partnering with Church & ...
Orange Will Turn Attention To Fans In Euro 2016 Sponsorship
Around the Net In MAD London, Sean Hargrave - Tuesday, April 26, 2016
Uefa Euro 2016 will mark the fifth major international football competition to ...
Brands Allowed To Publish Third-Party Ads On Facebook Pages
Around the Net In MAD London, Sean Hargrave - Monday, April 11, 2016
Facebook announced changes to its ad policies last Friday, making it easier ...
Playbuzz Raises $15M To Grow Sponsored Content Business
Mobile Marketing Daily, Ben Frederick - Friday, April 1, 2016
Playbuzz, an Israeli company that transitioned from being a Buzzfeed clone to ...
Content Discovery Platforms Rewrite Our Idea Of Media
Programmatic Insider, John Motavalli - Wednesday, March 23, 2016
The the way Content Discovery Platforms are increasingly dominating media sites challenges ...
T-Mobile Sponsors 3 Inc. Covers
The Daily Blog, Erik Sass - Friday, March 18, 2016
With the first stop in Inc. magazine's annual Iconic conference tour coming ...
Ads On Social Media Inspire A Variety Of Consumer Response
Research Brief, Jack Loechner - Tuesday, March 8, 2016
According to new research by eZanga, across several demographics to understand consumers' ...
Lexus Spot Highlights Space Partnership
Marketing Daily, Tanya Gazdik - Wednesday, March 2, 2016
"Space is a universal fascination and represents achievement in technology and innovation," ...
Google Loophole Indexes Publisher Sponsored Content In Google News
SearchBlog, Laurie Sullivan - Wednesday, February 3, 2016
aimClear Founder Marty Weintraub seems to have uncovered what he calls "the ...
Tesco Becomes First UK Brand To Promote A Twitter 'Moment'
Around the Net In MAD London, Sean Hargrave - Friday, January 29, 2016
Tesco has become the first brand to take up one of Twitter's ...
Outbrain Partners With 'Washington Post' For Sponsored Content
Publishers Daily, Sara Guaglione - Monday, January 18, 2016
WaPo will also be able to tailor the recommendations as they appear ...
NiemanLab Writer Says, "Thank God For Ad Blocking"
Around the Net in Real-Time, Tobi Elkin - Thursday, December 17, 2015
In a blog post for NiemanLab, Celeste LeCompte, a Nieman Fellow and ...
WaPo Launches PostPulse Ad Unit Integrating Editorial Content
Publishers Daily, Erik Sass - Wednesday, December 16, 2015
"The Washington Post" is unveiling a new native advertising format that incorporates ...
Page 1 of 4.
Next Articles »
All Archives >
Privacy/Terms & Conditions
©2016 MediaPost Communications. All rights reserved.
1460 Broadway, New York, NY 10036
tel. 212-204-2000, fax 917-591-3261,