An article published in the April 8 edition of
Media Daily NewsY&R, FSN Create Client-Sponsored ShowsMediaDailyNews, Fern Siegel - Friday, April 9, 2010
Young & Rubicam has joined with Fox Sports Net to develop ...
Chase Pays $1M For NYT iPad SponsorshipMediaDailyNews, Erik Sass - Thursday, April 8, 2010
How much is The New York Times' iPad content worth to advertiser ...
MLB Network Cuts DirecTV 'Solid' DealMediaDailyNews, David Goetzl - Thursday, April 8, 2010
DirecTV, which owns a portion of the MLB Network, will be t ...
Will Nike Spot Featuring Earl Woods Be Gone Tomorrow? Around the Net In Brand Marketing, Thom Forbes - Thursday, April 8, 2010
A black-and-white Nike ad featuring the paternalistic voice of Tiger Woods' deceas ...
N.Y. Marathon Effort Runs For The Money Marketing Daily, Karl Greenberg - Wednesday, April 7, 2010
The new campaign with a new tag-line, "I'm in. We're in," launch ...
Brands Fail To Master Golf's 'Super Bowl,' Leave Millions On Media TableMediaDailyNews, Joe Mandese - Thursday, April 8, 2010
When Tiger Woods and the rest of the professional golfers take ...
Return Of The Wayward Woods BrandMarketing Daily, Robert Passikoff - Wednesday, April 7, 2010
At the first 400-yard drive, a good deal of his past transgressio ...
Woods Hopes Sponsors Will Give Him A Second Chance Around the Net In Brand Marketing, Thom Forbes - Tuesday, April 6, 2010
Barry Janoff focuses on Tiger Woods' comments about his relationships with t ...
P&G, Walmart Sponsor Family-Friendly TVMediaDailyNews, Wayne Friedman - Monday, April 5, 2010
Two major consumer product brands, Procter & Gamble and Walmart, say viewe ...
Major Advertisers Push World Cup Sponsorship Around the Net In Brand Marketing, Thom Forbes - Monday, April 5, 2010
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Nestle Inks Promo Deal With MLBMarketing Daily, - Thursday, April 1, 2010
Nestle's Hot Pockets brand has initiated a promotion with Major League Gamin ...
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