- Radio Branding: Budweiser Sponsors Pandora Concert Series
MediaDailyNews, Erik Sass - Wednesday, December 28, 2011
The rise of Internet radio is giving alcohol and tobacco marketers ...
- Sports Sponsorships Predicted To Outpace Gate Revs
MediaDailyNews, Steve McClellan - Tuesday, December 27, 2011
Sports sponsorships, which took a financial hit during the recession as markete ...
- NBA Sponsors Rush The Basket
Marketing Daily, Karl Greenberg - Tuesday, December 20, 2011
Emilio Collins, SVP of global marketing partnerships for the NBA, says th ...
- PBS Kids: Ratings Rise Attracts New Sponsors
MediaDailyNews, Wayne Friedman - Thursday, December 15, 2011
The PBS Kids programming block says it has seen a strong ratin ...
- NBA's Stocking Full Of New Sponsors
Marketing Daily, Karl Greenberg - Monday, December 12, 2011
The National Basketball Association will be hitting the court with new sponsorsh ...
- Chick-fil-A, MillerCoors, UPS Go To College
Marketing Daily, Karl Greenberg - Wednesday, December 7, 2011
A panel on sports sponsorship and marketing at the IMG Intercollegiate Athleti ...
- Hertz, Live Nation Form Alliance
Marketing Daily, Tanya Gazdik - Tuesday, December 6, 2011
The alliance includes Hertz being Live Nation's exclusive car rental partner ...
- Kikkoman Coupon Promoted On 'Super Chefs'
Marketing Daily, Karlene Lukovitz - Monday, December 5, 2011
Kikkoman, a sponsor of Food Network's "The Next Iron Chef: Super Chef ...
- Fiat Sponsors 'Wainy Days' Web Series
Marketing Daily, Karl Greenberg - Monday, December 5, 2011
Fiat today launches a web-based sponsorship of New York comic/writer David Wain ...
- JetBlue Hosts Free Chris Isaak Concert
Marketing Daily, Tanya Gazdik - Thursday, December 1, 2011
JetBlue Airways will host a free concert by singing star Chris Isa ...