- FIFA Corruption Case: How Will It Impact U.S. Networks, Marketers?
TV Watch, Wayne Friedman - Thursday, May 28, 2015
FIFA, the worldwide organizing body for global soccer sports play, has be ...
- Crowne Plaza 'Always On' With Title Sponsorship Of PGA Invitational
Marketing Daily, Karl Greenberg - Monday, May 18, 2015
The Challenge is a new social media contest that provides fans wi ...
- NHL Extends Relationship With Discover
Marketing Daily, Karl Greenberg - Friday, May 15, 2015
The financial company will continue as title sponsor of the annual "N ...
- Kia Motors Signs Channel 5 Crime Drama Sponsorship Deal
Around the Net In MAD London, Sean Hargrave - Friday, May 15, 2015
Kia Motors has signed on as sponsor of crime drama on Chann ...
- How To Turn A Non-Endemic Sponsor Into A 'New Endemic' Sponsor
Marketing: Sports, John Rowady - Tuesday, May 5, 2015
The conventional thinking in sports business is that there are two ma ...