MediaPost Publications - Tag: sponsorship

Tag results for "sponsorship" for June 2015

Wimbledon Sponsorship Reaps Greater Rewards For Long-Standing Deals
Around the Net In MAD London, Sean Hargrave - Tuesday, June 30, 2015
Fans of the oldest tennis grand slam differ widely from the sponsor ...
Wearables And Social Are Focus For Jaguar's First Year At Wimbledon
Around the Net In MAD London, Sean Hargrave - Tuesday, June 30, 2015
Jaguar has marked its first year as the official car sponsor ...
Heineken Unveils Rugby Union World Cup Sponsorship Activities
Around the Net In MAD London, Sean Hargrave - Tuesday, June 30, 2015
The brand is kicking off the global campaign with a search f ...
Will Wearable Innovation Make Up For Wimbledon's Ad Blackout?
London Blog, Sean Hargrave - Tuesday, June 30, 2015
Wearables from Jaguar that measure tension at critical points are very interesti ...
The NFL's U.K. Operation Brings In Van Wagner To Handle LED Ads
Marketing Daily, Karl Greenberg - Tuesday, June 23, 2015
"There are a limited number of positions available across the three game ...
World Cup Shows Brands Need To Take Women's Sport More Seriously
Around the Net In MAD London, Sean Hargrave - Friday, June 12, 2015
The start of the FIFA Women's World Cup in Canada this we ...
Can A Horse Named American Pharoah Become A National Brand Spokesperson?
Mediapsssst, Richard Whitman - Wednesday, June 10, 2015
Currently, American Pharoah's owner Ahmed Zayat has sponsorship deals with Monster ener ...
MLB Adds The Hartford, Miller Lite As Partners
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 8, 2015
Major League Baseball has signed two multi-year deals. The first is Hartfo ...
Premier League To Drop Sponsorship After Next Season
Around the Net In MAD London, Sean Hargrave - Monday, June 8, 2015
The league will be simply called The Premier League from the 2016-20 ...
Nike Suffers Social Backlash Over Corruption Claims Surrounding Brazil Kit Deal
Around the Net In MAD London, Sean Hargrave - Thursday, June 4, 2015
Major brands such as Nike, Coca-Cola and Adidas have all suffered negati ...
Brands Welcome Blatter Resignation
Around the Net In MAD London, Sean Hargrave - Wednesday, June 3, 2015
Just hours after president of FIFA, Sepp Blatter, announced his resignation, maj ...
NBCU Lines Up Advertisers For 'Playing House' On VOD
MediaDailyNews, Wayne Friedman - Tuesday, June 2, 2015
Looking to fuel more interest in video on demand for TV advertiser ...
Amid Investigation, FIFA President Blatter Resigns
MediaDailyNews, Wayne Friedman - Tuesday, June 2, 2015
As part of an ongoing U.S. Federal indictment and investigation, global spor ...
Kia Drives Awareness With Telemundo's 'El Maestro'
MediaDailyNews, Erik Sass - Tuesday, June 2, 2015
Kia Motors America is joining forces with Telemundo to present a n ...
FIFA Corruption Is A Golden Opportunity For Brands
London Blog, Sean Hargrave - Tuesday, June 2, 2015
The FBI investigation gives brands the chance to grow a spine a ...