- Sponsorship Outpaces Advertising, Will Approach $63 Billion In 2017
MAD, Steve McClellan - Monday, January 30, 2017
Global sponsorship spending is projected to rise 4.5% in 2017 to $62 ...
- Nationwide, NFL Renew Partnership
Marketing Daily, Tanya Gazdik - Tuesday, January 31, 2017
Nationwide and the NFL announced a new four-year agreement Monday that wi ...
- Indiana Pacers Boost Sponsorships With Dynamic Email Signatures
Email Marketing Daily, Jess Nelson - Friday, January 27, 2017
The Indiana Pacers partnered with Sigstr, a local Indianapolis-based marketing technology compan ...
- Honda, Time Inc. Sponsor Pop-Up For NHL All-Star Game
Marketing Daily, Tanya Gazdik - Wednesday, January 25, 2017
Honda, the title sponsor of this weekend's NHL All-Star Game, is partneri ...
- Cadbury Signs Sponsorship Deal With The Premier League
Around the Net In MAD London, Sean Hargrave - Wednesday, January 25, 2017
The partnership will see the league and the Mondelez brand create ...
- Acura Offers High-Tech VR Experience At Sundance
Marketing Daily, Tanya Gazdik - Thursday, January 19, 2017
"Given the uniqueness of 'Mood Roads,' we are looking at ways ...
- Purina Pro Plan Rolls Out Bracket Challenge
Marketing Daily, Tanya Gazdik - Tuesday, January 17, 2017
College basketball's March Madness and Bracketville are right around the corner a ...