- Super Bowl Music Events Evolve
Around the Net In Media, Phyllis Fine - Thursday, December 26, 2013
The musical connection to the Super Bowl is evolving, from the choi ...
- Tony Ponturo Has The Playbook On Super Bowl, Broadway
Marketing: Sports, Barry Janoff - Tuesday, December 24, 2013
During his three decades as a top executive for Anheuser-Busch, Tony Pontu ...
- General Mills To Promote Cheerios In Super Bowl Ad
MAD, Staff Report - Friday, December 20, 2013
For the first time in the brand's history General Mills will r ...
- Hyundai Touts Genesis, Elantra In Super Bowl
Marketing Daily, Karl Greenberg - Thursday, December 12, 2013
Steve Shannon, VP marketing, tells "Marketing Daily" that Hyundai's presence in t ...
- Fox Sells Out Super Bowl Ad Inventory, Some Spots Hit $4.5 Million
MediaDailyNews, Wayne Friedman - Wednesday, December 4, 2013
Tight supply and big demand registered a quick sellout of Fox's Sup ...
- Most Super Bowl Ads Fail, But Yours Doesn't Have To
Marketing Daily, Jeri Smith - Tuesday, December 3, 2013
Very few brands succeed in changing consumer behavior with their Super Bo ...