- For Most Consumers, Purchase Decisions Not Tied To Sustainability
MAD, Steve McClellan - Wednesday, July 16, 2014
That's according to a new global study by Accenture and Havas Med ...
- Consumer Sustainability Study Says Moms Matter, Businesses Disappoint
Marketing: Green, Brigid Milligan - Thursday, July 17, 2014
Nearly three-quarters of consumers believe that the private sector is failing ...
- Quiet Storm Wins Young's Seafood GBP10m Advertising Account
Around the Net In MAD London, Sean Hargrave - Wednesday, July 16, 2014
Findus-owned Young's Seafood has appointed Quiet Storm to handle its GBP10m advertisi ...
- Levi's CEO Goes Social: 'I Do So Wash My Pants'
Marketing Daily, Sarah Mahoney - Tuesday, July 15, 2014
Chip Bergh, who says he hopes to elevate the conversation about h ...
- Candify The Vegetable
Marketing: Green, Benny Thomas - Wednesday, July 9, 2014
The path to changing attitudes and behavior is never unilateral, as mu ...
- What's Up, Doc? Whole Foods Puts Rabbit Back On Table
Marketing Daily, Sarah Mahoney - Thursday, July 3, 2014
In certain cultures -- especially French, Italian and Spanish -- as we ...