- Back To Basics: MobiGirl Media's Simple, Transparent Tween-Targeting
Data and Targeting Insider, Steve Smith - Monday, April 29, 2013
Take a break from phony transparency, eye-glazing algorithms and twisted math. Mobigir ...
- eWayDirect Poll Results Raise Questions Over What "Real-Time Targeting" Means
Real-Time Daily, Tyler Loechner - Monday, April 29, 2013
eWayDirect polled nearly 350 Business to Consumer marketers, two-third of which sa ...
- Business Groups Back IAB's Request To Delay Children's Privacy Rules
PolicyBlog, Wendy Davis - Tuesday, April 23, 2013
Business and ad groups are stepping up their efforts to persuade t ...
- FTC's Ramirez: Do-Not-Track 'Long Overdue'
PolicyBlog, Wendy Davis - Thursday, April 18, 2013
A do-not-track system that allows consumers to easily stop online data collecti ...
- Beyond Retargeting: The Power Of Predictive Targeting
Programmatic Insider, Chris Sukornyk - Thursday, April 4, 2013
The rise of real-time bidding in recent years should come as ...