- Integral Ad Science Bows Mobile In-App, Pre-bid Targeting Segment For Brand Safety
Real-Time Daily, Tobi Elkin - Wednesday, March 30, 2016
Integral Ad Science is trying to help advertisers lessen the risk ...
- Police Calculate Threat Levels Based On Social Media
Data and Targeting Insider, Erik Sass - Tuesday, March 29, 2016
Police departments around the country are using high-powered analytics software to co ...
- AdTheorent Partners With Placed To Offer Real-Time Campaign Optimization
Real-Time Daily, Tobi Elkin - Wednesday, March 30, 2016
AdTheorent on Tuesday said it's now offering real-time digital campaign optimization throu ...
- Jewish-Focused Online Ad Network Courts Marketers
Around the Net in Real-Time, Tobi Elkin - Thursday, March 24, 2016
There's a new way to target niche audiences: The Jewish Ad Netwo ...
- Responsible Measurement: Protect Your Customers And Your Brand
Data and Targeting Insider, Anto Chittilappilly - Tuesday, March 15, 2016
Marketers don't want their brand to be the first that comes ...
- FCC Chief Wants Broadband Providers To Obtain Consent For Ad Targeting
Daily Online Examiner, Wendy Davis - Thursday, March 10, 2016
Broadband providers would have to obtain consumers' consent before drawing on the ...
- Beacons Man Up For The Internet Of Things
Connected Thinking, Chuck Martin - Sunday, March 6, 2016
Beacon business is getting bigger. When beacons first started out a whi ...