- When Brands Become Friends: The 4th Evolution Of The Online Friendship Concept
Engage:Teens, Omer Kaplan - Thursday, March 29, 2012
Until not so long ago, friendships were simple: to follow the mo ...
- Advertising High School Debuts Campaign For 'Let's Move'
MediaDailyNews, Carrie Cummings - Wednesday, March 28, 2012
Students at New York's High School for Innovation in Advertising and Med ...
- Macy's Revamping Its Bid For Gen Y
Marketing Daily, Sarah Mahoney - Thursday, March 22, 2012
Macy's says it is rethinking the way it approaches Gen Y, a ...
- Teens Are Text-Crazed, 23% Own Smartphones
Online Media Daily, Mark Walsh - Monday, March 19, 2012
The love affair between teens and texting is deeper than ever. N ...
- Q&A: Gen Y's Youngest Demand Authenticity, Via Text
Marketing Daily, Sarah Mahoney - Friday, March 16, 2012
New data from DoSomething.org, a Web site that connects teens, brands, a ...
- Is It All That Different?
Engage:Teens, Myles Kellam - Thursday, March 8, 2012
As a closer-to-40-than-30 father of a baby girl, I'm well out ...