- AT&T Goes After Digital Music Lovers Where They Live--Online
Marketing Daily, Laurie Sullivan - Monday, April 28, 2008
[Telecom] The fundamental strategy to connect with consumers though music emphasizes AT&T ...
- Comcast, AT&T In Windy City Battle
Around the Net In Media, William Spain - Friday, April 25, 2008
...
- AT&T Rings Up Profit As Land Lines Turn Cellular
Marketing Daily, Laurie Sullivan - Wednesday, April 23, 2008
[Telecom] "As wireless grows, AT&T hopes to leave its consumer wireline herita ...
- American Airlines, Nokia Team On Sweepstakes
Marketing Daily, - Tuesday, April 22, 2008
Those companies are launching "On the Move" and "Instant Win" to showca ...
- WOM, Banner Ads Support Disney Radio's Mobile Version
Marketing Daily, Laurie Sullivan - Tuesday, April 22, 2008
[Technology] This summer, the strategy shifts to a more traditional marketing a ...
- AT&T Dangles Olympics Trip In Online, Mobile Campaign
Marketing Daily, Karl Greenberg - Monday, April 21, 2008
[Telecom] AT&T is announcing one grand-prize winner weekly for eight weeks starti ...
- AT&T Campaign Seeks To Change Parent-Teen Cell Phone Convo
Marketing Daily, Laurie Sullivan - Thursday, April 17, 2008
[Telecom] Featuring music icons Meat Loaf and Tiffany, the effort is schedul ...
- Hilfiger, Sony Create Web Channel For Jam Sessions
Marketing Daily, Karl Greenberg - Thursday, April 17, 2008
[Retail] The site was produced by Amsterdam-based Media Republic. Tommy Hilfiger a ...
- Verizon Launches Nationwide Messaging Plans
Marketing Daily, - Wednesday, April 16, 2008
The plans will allow customers to use unlimited messaging on their wirele ...
- Verizon Takes TV Mandate Opportunity To Promote Its Services
Marketing Daily, Laurie Sullivan - Wednesday, April 9, 2008
[Telecom] The switch also has brought added attention to Verizon's advertising campaign ...
- Telecom Pushing Harder Than Ever Within Hispanic Market
Marketing Daily, Karlene Lukovitz - Wednesday, April 9, 2008
[Research] By 2012, U.S. ethnic communities will represent $84 billion, or 3 ...
- Panache Delivers Ads Into Video On Adobe Media Player
Online Media Daily, - Wednesday, April 9, 2008
Online video ad platform Panache will deliver advertising into video on Adobe ...
- New Sega Ads Let Mobile Users Interact With Brand
Marketing Daily, Laurie Sullivan - Tuesday, April 8, 2008
[Telecom] Sega has experienced little success in banner display ads, and magazi ...
- Sprint Celebrates Customers With Nascar Tix
Marketing Daily, - Thursday, April 3, 2008
Sprint has launched the Sprint All-Star Customer Celebration, a program around t ...
- Wireless Providers Ready To Link Traditional, Digital Media
Marketing Daily, Laurie Sullivan - Thursday, April 3, 2008
[Telecom] Ads with a straightforward call-to-action would best engage consumers with t ...