- T-Mobile, Cowell Team On New DJ Talent Show
Marketing Daily, Aaron Baar - Tuesday, April 29, 2014
After the initial rounds, the competition will involve live challenges and performanc ...
- FCC Chairman Defends Pay-For-Play Proposal
PolicyBlog, Wendy Davis - Wednesday, April 30, 2014
Federal Communications Commission Chairman Tom Wheeler continues to insist that his late ...
- Verizon Wireless Sees Drop in Phone Customers
Marketing Daily - Top of the News, Thom Forbes - Friday, April 25, 2014
Although Verizon Wireless' customer base increased by more than a half-million custome ...
- Tablets The Next Connectivity Battleground
Marketing Daily, Aaron Baar - Sunday, April 20, 2014
According to The NPD Group, there will be 34 million active mobi ...
- This Megabyte Is Brought to You By: Consumers Ready For Sponsored Data?
MoBlog, Steve Smith - Monday, April 21, 2014
One survey suggests that consumer sensitivity over mobile data overages is hi ...
- Samsung's Marketing Blitz Might Be Paying Off
Around the Net In Brand Marketing, Tanya Gazdik - Friday, April 18, 2014
Samsung has spent $770 million over the last two years marketing i ...
- T-Mobile Creates RebelMaker Facebook Quiz
Marketing Daily, Aaron Baar - Sunday, April 13, 2014
"We're always looking for relevant ways to connect with our customers a ...
- Vodafone Selects MEC For $1 Billion Media Planning & Buying Acct.
MAD, Steve McClellan - Thursday, April 10, 2014
The selection comes after a global consolidation review that the client confirm ...
- World Works In Harmony For New AT&T Campaign
Marketing Daily, Aaron Baar - Thursday, April 10, 2014
"We thought it would be wonderful to have this creative metaphor [o ...
- Twitter's Second-Screen Moves Will Help Brands Avoid Being Second-Screen Gate-Crashers
London Blog, Sean Hargrave - Wednesday, April 2, 2014
Twitter's purchase of SecondSync makes sense not just in tapping into soci ...
- London Live Goes Live - But Doesn't Impress 'The Guardian' On Debut Night
Around the Net In MAD London, Sean Hargrave - Tuesday, April 1, 2014
London Live is, for want of a better word, live. Following launch ...