- Reality Round-Up: 'American Idol,' 'Q'Viva! The Chosen,' 'Dancing With The Stars,' And More
TV Board, Ed Martin - Friday, March 30, 2012
My column last week about the mentor issues swirling around Fox’s “Americ ...
- TV And Auto Marketers Enjoying Each Other's Company
TVBlog, David Goetzl - Friday, March 30, 2012
All around auto marketers are displaying plenty of in showing their meta ...
- NBA Could Turn Jerseys Into Billboards
TVBlog, David Goetzl - Thursday, March 29, 2012
The Dallas Mavericks' Mark Cuban is supposed to be the people's owne ...
- NBCU Counting On 'Simus' To Offer Olympian Insight
TVBlog, David Goetzl - Wednesday, March 28, 2012
It's a cool time for research-speak. There seems to be an ar ...
- No Surprise Here: Influencers And Vox Populi Disagree On Best Dramas
TVBlog, David Goetzl - Tuesday, March 27, 2012
Oh, those elites occupying the New York-Los Angeles axis, who know wh ...
- Content No Longer King, It's Omnipotent
TVBlog, David Goetzl - Monday, March 26, 2012
The phrase "content is king" should be retired. Not because it ...
- American Idol': Are All Those Mentors Helping Or Hurting The Contestants?
TV Board, Ed Martin - Friday, March 23, 2012
One of the best moments in what has proven to be ...
- In Cross-Platform Measurement, Effectiveness May Be Getting Short Shrift
TVBlog, David Goetzl - Friday, March 23, 2012
Much of the industry's future is dependent on an advertiser knowing h ...
- U.S. TV Touching More People Than Ever As Middle Class Grows
TVBlog, David Goetzl - Thursday, March 22, 2012
While it's hard to refer to the U.S. TV business as ...
- 3D TV May Be Headed To The Bench, Web-Connected TVs On Deck
TVBlog, David Goetzl - Wednesday, March 21, 2012
At least for the moment, it's hard to even call 3D ...
- Erin Burnett Condemns Weak-kneed Politicos, Mindshare Offers Hope
TVBlog, David Goetzl - Tuesday, March 20, 2012
No shocker here: There appears to be a massive gulf between wh ...
- American Airlines Teams With Q'VIVA! The Chosen
Marketing Daily, Tanya Gazdik - Sunday, March 18, 2012
American Airlines, the official airline of the show, Q'VIVA! The Chosen, h ...
- Denver, CBS Big Winners in Manning Sweepstakes
TVBlog, David Goetzl - Monday, March 19, 2012
Sure, Denver Broncos fans are thrilled today with news that arguably t ...
- 'Mad Men' Needs A Proper 'Nightcap'
TVBlog, David Goetzl - Friday, March 16, 2012
On Sunday, just after the season finale of AMC's hit "The Walki ...
- Over-The-Top, TV Everywhere Threaten Movie Theaters
TVBlog, David Goetzl - Thursday, March 15, 2012
Theater owners continue to be concerned about how Hollywood's fascination with onlin ...
- P&G To Cut TV Budgets? Hard To Believe
TVBlog, David Goetzl - Wednesday, March 14, 2012
The bet is more than a few TV executives spent Wednesday morni ...
- MillerCoors Relaunches Low-Cal Beer
Marketing Daily, Tanya Gazdik - Tuesday, March 13, 2012
MillerCoors is relaunching its 64-calorie beer -- previously called MGD 64 ...
- FCC Needs to Reevalute Meaning Of Publicly Available
TVBlog, David Goetzl - Tuesday, March 13, 2012
As the FCC mulls a rule change with major implications for networ ...
- Entertainment Veterans Believe Hunger For Content May Be Limitless
TVBlog, David Goetzl - Monday, March 12, 2012
It's staggering just how unending producers believe the public's hunger for vid ...
- Time Warner Cable Launches 'Enhanced' iTV
MediaDailyNews, Wayne Friedman - Thursday, March 8, 2012
In the wake of the cable industry's new advertising effort Canoe Ventur ...
- Rentrak's Crowning Achievement: Hallmark Nets Will Use It For 'Dual' Upfront Ad Guarantees
MediaDailyNews, Joe Mandese - Friday, March 9, 2012
Cable network operator Crown Media Holdings this morning unveiled a long-term contra ...
- NBC, Ford Rev Up Saturdays With Real-Time 'Escape Routes'
MediaDailyNews, Wayne Friedman - Thursday, March 8, 2012
Looking to build some momentum on what has become a throwaway nig ...
- DirecTV Prevents Sheen Encounters
Marketing Daily, Aaron Baar - Sunday, March 4, 2012
Satellite TV helps you avoid Turkish bath houses, as well. ...
- Fisher Continues With 'Reinvent Local Media' Strategy
MediaDailyNews, David Goetzl - Thursday, March 1, 2012
Fisher Communications, which operates ABC-Univision duopolies in Seattle and Portland, plans ...
- Roguish Sheen Remains Hollywood And Madison Avenue Draw
TVBlog, David Goetzl - Friday, March 2, 2012
Twenty-five years ago as Charlie Sheen was being lauded for his ro ...
- Leaders & Bleeders: CNBC And Linsanity Up, 'Gossip Girl' And Palins Down
TVBlog, David Goetzl - Thursday, March 1, 2012
In this month's Leaders & Bleeders, CNBC could draw viewers as t ...
- Comcast's Jenckes: Canoe Downsized, But Plenty Of Runway In Advanced Advertising
TVBlog, David Goetzl - Thursday, March 1, 2012
A week after advanced advertising ran into a notable roadblock, a t ...