- Facebook Touts AARP And American Legacy Foundation Campaigns, Aims At TV
Around the Net in Video, P.J. Bednarski - Thursday, February 27, 2014
In a blog, Facebook touted two ad campaigns in an attempt ...
- Your Remote Control Is Also Your Phone, Most Likely. Or It Will Be
VidBlog, P.J. Bednarski - Thursday, February 27, 2014
As the number of Internet-connected devices continue to multiply, has your smartpho ...
- As Tablets, Smartphones and Web Alternatives Grow, Reaching Voters Gets Tough, New Political Survey Says
VidBlog, P.J. Bednarski - Monday, February 24, 2014
In a typical week recently, about 30% of likely voters didn't wat ...
- IT Alert! Streaming of USA-Canada Hockey Game at Noon Friday May Cause Office Headaches
Around the Net in Video, P.J. Bednarski - Friday, February 21, 2014
NBC says it's concerned that so many Americans at work streaming t ...
- Liberty Mutual Creates On-The-Fly Olympics Ad
Marketing Daily, Tanya Gazdik - Thursday, February 20, 2014
"To execute a brand new broadcast ad inspired by real-time feedback fr ...
- New Approach To Figure Skating Coverage Brings Good Ratings For NBC
Around the Net In Media, Phyllis Fine - Wednesday, February 19, 2014
NBC is getting positive early ratings for its new-this-year approach to coveri ...
- Bravo Orders Its First Scripted Series
Around the Net In Media, Phyllis Fine - Wednesday, February 19, 2014
Bravo ordered the series "Girlfriends’ Guide to Divorce,” starring former "House" st ...
- A Station's Sportcaster Goes Viral on Somebody Else's YouTube Channel. Should They Care?
Around the Net in Video, P.J. Bednarski - Thursday, February 20, 2014
After WFAA sportscaster Dale Hansen in Dallas gave a strong commentary sa ...
- The Golden Age Of Binging
Mad Blog, - Wednesday, February 19, 2014
Appointment binge-watching? That would seem to be a contradiction in terms, b ...
- Why You Should Shut Up And Love Your Cable Bundle
Online Spin, Joe Marchese - Thursday, February 20, 2014
I belong to a gym, and for the most part, I lo ...
- Reporting On TV Ratings
MediaDailyNews, Gary Holmes - Tuesday, February 18, 2014
In a year of great Sunday night television programming, the evening ...
- In-App Advertising Will Grow to $5.6B by 2017, Driven by Video
Around the Net in Video, P.J. Bednarski - Tuesday, February 18, 2014
The research from Parks Associates finds that 44% of tablet owners a ...
- And Now, Here's Jimmy Fallon, On NBC and, Significantly, Online
Around the Net in Video, P.J. Bednarski - Tuesday, February 18, 2014
Jimmy Fallon's success also will be measured by popularity of his onli ...
- Google, Magna Global Strike Multimillion-Dollar Upfront Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 18, 2014
Magna Global, part of IPG Mediabrands, committed $100 million of its manag ...
- Council for Research Study Calls for Measurement Improvement Across Platforms
Online Video Daily, Emily Vanides - Wednesday, February 12, 2014
The Council for Research Excellence (CRE) recently fielded its latest survey ...
- Ameriprise Jumps On Olympics Bandwagon
Marketing Daily, Tanya Gazdik - Monday, February 10, 2014
Ameriprise Financial is once again enlisting actor Tommy Lee Jones as i ...
- TV Set Sales Reach Saturation Point
MediaDailyNews, Wayne Friedman - Friday, February 7, 2014
Although the media economy may be slowly continuing to improve -- especial ...
- Responsive Content - Audio, Text, Video, Images - Will Transform Online Marketing
SearchBlog, Laurie Sullivan - Thursday, February 6, 2014
Some may remember Verizon and other telecommunications companies rolling out platforms sever ...
- Bianca De La Garza Drops Anchor For New TV Venture
Around the Net In MAD Boston, Val Brickates Kennedy - Wednesday, February 5, 2014
Get ready for "Bianca unanchored." No more 3 a.m. wake-up calls f ...
- The Sexual Politics Of 'Downton Abbey'
MediaDailyNews, Gary Holmes - Tuesday, February 4, 2014
It's becoming increasingly apparent that "Downton Abbey," once lauded as an incisi ...
- De La Garza Leaving WCVB To Develop Boston Lifestyle Show
Around the Net In MAD Boston, Val Brickates Kennedy - Tuesday, February 4, 2014
Bianca de la Garza announced Tuesday she is leaving WCVB-TV (Channel ...
- Univision, Variety Expand Content Partnership, Create Variety Latino
MediaDailyNews, Erik Sass - Monday, February 3, 2014
Univision Communications and Penske's Variety Media are expanding their content partnership wi ...
- Aereo Expanding Into San Antonio
Around the Net In MAD Boston, Val Brickates Kennedy - Monday, February 3, 2014
Aereo, which offers live broadcast TV and DVR over the Web ...
- North Lake Tahoe Encourages Break Time
Marketing Daily, Tanya Gazdik - Monday, February 3, 2014
The North Lake Tahoe tourism group is urging vacationers to leave the ...
- Is The Super Bowl Played Out As An Advertising Showcase?
TVBlog, Ed Martin - Monday, February 3, 2014
Maybe it was the painfully prolonged, suspense-free and ultimately uninteresting slaughter ...